"This volume juxtaposes the global discourse on ICT-D and telecentres with in-depth empirical case studies on the pattern of access and use of telecenters in rural India to draw implications for policy and practice. It suggest that access and use of telecentres and their services are mediated by the
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multiple contexts in which they are embedded. While they provide opportunities for people to interact with new technologies, their impact has been mainly in terms of convenience provided by some of the services vis-a-vis existing alternate channels. Particular telecentre models have brought about some change, but this is only when there was a match between the services provided and the local demand for particular information and services. The delivery structure services in terms of user fee, need for reading and computing skills, and linkages with existing institutional context have further shaped access and use. The efficacy of telecentres in generating new jobs in rural areas, increasing efficiency and reach of e-Governance and other basic services, enhancing livelihoods and the well-being of the people, and overcoming the rural-urban divide has been limited." (Publisher description)
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"The Handbook on Advocacy, Communication, and Social Mobilization (ACSM) for RNTCP aims to provide momentum and build ACSM capacity by clearly describing the processes involved in planning and implementation of ACSM activities in support of TB control and prevention. It seeks to help the reader bett
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er understand the significance of ACSM in TB-control interventions under the Revised National TB Control Programme (RNTCP). The handbook provides practical guidelines and describes the ‘nuts and bolts’ of operational activities with examples of planning and implementing different ACSM programs and activities. The experience of assessing the ACSM scenario in five states, viz., Gujarat, Uttar Pradesh, Bihar, Karnataka, and Meghalaya, conducted by IHBP during 2012, came useful in developing this handbook. This document remains a dynamic and living document that will be updated with inputs from the field during its operationalization at state and district levels. The handbook has been organized into seven parts: Part 1 of the handbook describes the background and context of TB-related ACSM in India and provides conceptual clarity on the strategy framework of ACSM as distinct but mutually supporting interventions for TB prevention and cure. Part 2 outlines the strategy and explains step-by-step processes of ACSM situation analysis to prepare robust, evidence-based program implementation plans (PIPs). Part 3 describes ACSM objectives, approach, and implementation plan. Part 4 discusses the selection of channels and messages based on the ‘strengths’ and ‘weaknesses’ of different channels to enable selection of costeffective channels/vehicles of message delivery to targeted audiences and design of appropriate messages. Part 5 describes the different tools that could be used for ACSM activities and preparation of PIPs at district and state levels as well as describes various ACSM activities with practical operational details for implementation. Part 5 outlines the processes and targeted staff for ACSM capacity building. Part 6 emphasizes the need for rigorous monitoring and evaluation (M&E) and provides simple guidelines for conducting M&E to make ACSM activities more effective in support of RNTCP." (About this handbook, page 9)
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"The articles collected in this special issue share a common focus: young adults’ use of new media for civic engagement in South and Southeast Asia. Youth engagement problems are evident when established democracies witness a decline in youth participation in traditional civic activities (e.g., vo
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ting) compared to the participation levels of older generations. MacKinnon et al. (2007) stated, ‘[y]outh are turned off by the game of partisan politics and increasingly refuse to learn or apply the rules. In large measure, they are reinventing civic and political engagement.’ We began our project with the observation that the youth in South and Southeast Asia demonstrate distinctive patterns of civic and political engagement, and we sought information about whether these patterns are a consequence of a generational shift or a result of contextual changes, such as those in political systems and media technologies. We examined two propositions that are often associated with youth engagement and new media. First, new media change the relationship between youth and existing political systems. Second, new media change the nature of civic engagement itself, especially for the youth.
As we inquired further, we found that using established democracies as our reference point might have been incorrect. The difference between the so-called young or semi-democracies and established or mature democracies is not that the former is an inadequate version of the latter. Instead, the political systems found in South and Southeast Asia have their own characteristics, and these systems cannot be simply classified as a lack of democratic components. The same thing can be said about new media. The difference between the region in question and other regions, such as North America and Europe, is not that the former lacks access to technologies that are common in the latter. Instead, the type and use of technologies in the region show unique patterns that cannot be simply defined as less advanced. When we refer to the region, we make no attempt to generate a singular discourse for all the countries involved. Instead, we are highly sensitive to the diversity presented in the individual cases that belong to the region in this study. The end product, therefore, becomes a juxtaposition of multiple reference points that can be not only compared to established democracies but also compared to the other countries in Asia." (Page 249)
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"Over just a decade in India, the mobile phone was transformed from a rare, unwieldy instrument to a palm-sized staple that even poor fisherman can afford. Assa Doron and Robin Jeffrey investigate the social revolution ignited by what may be the most significant communications device in history and
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explore the whole ecosystem of cheap mobile phones." (Publisher description)
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"The Indian Media Business, Fourth Edition gives you detailed analysis, perspective and information on eight segments of the media business in India—print, TV, film, radio, music, digital, outdoor, and events. It presents the business history, current dynamics, regulation, economics, technology, v
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aluations, case studies, trends (Indian and global) and a clear sense of how the business operates. This book is a must-read for media professionals, students and for those planning to invest in the Indian media and entertainment business. The outstanding feature of the fourth edition is a new chapter on digital media—arguably, the first ever look at digital media from a comprehensive business perspective. This looks at everything from history to business dynamics and the major issues digital media faces in India. This edition tackles regulation with more detail than any of the previous ones. There is one large case study on the quality of regulation in India and several caselets such as the ones on copyright law, defamation law and how it works for social media." (Publisher description)
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"It is argued that to identify an Indian theory of communication Rasa and Dhvani experience must be studied in multimedia and multicultural contexts of the contemporary media universe and that such a theory shall emerge better from an in depth study of Indian folk media. The study explores the world
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within which the Haridasi Kirtankar sees himself/herself performing because the media universe within which traditional folk artists are performing and presenting their art has changed dramatically over the past two decades." (Abstract)
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"On the whole, it seems religious television viewing had moderate or no influence whatsoever at attitudinal level among Hindu and non-Hindu viewers. In the light of the analysis, it is argued that strongly held religious beliefs and cultural dictates would not get influenced by religious television
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viewing as it lacked religious and spiritual sanctity." (Page 17)
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"Sustainable development meets the needs of the present without compromising the ability of future generations to meet their own needs. In contrast to the more economically and politically oriented approach in traditional views on sustainable development, the central idea in alternative, more partic
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ipatory and culturally oriented versions is that there is no universal development model which leads to sustainability at all levels of society and the world. Communication for sustainable social change advocates for an integral, multidimensional and dialectic process that can differ from society to society, community to community, and context to context. This book presents a number of fascinating case studies on the Asian and African perspectives, which asserts the latest challenges in both theoretical and applied areas." (Publisher description)
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"The report offers a status on the US and UK markets as well as close ups on ebook markets as they take shape across Europe, Brazil, China, India, Russia, and in the Arab world. Thematic chapters focus on critical policy debates and on key driving forces, notably ebook bestsellers and pricing strate
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gies across European markets, selfpublishing, regulation, piracy, and the expanding activities of the leading global players." (Executive summary)
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"Anhand dreier Fallbeispiele aus Indien, Burundi und der Tschechischen Republik kann exemplarisch gezeigt werden, wie sehr das jeweilige Umfeld die Schwierigkeiten diözesaner Presse prägt. Mediensystem, gesellschaftliche und diözesane Rahmenbedingungen scheinen als Einflussgrößen auf die Bistum
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spresse größer zu werden, je weniger stabil ein Land und seine Gesellschaft entwickelt sind." (Abstract)
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"The specific objectives of this paper are to review and evaluate the print material used by the GIZ [in Karnataka] and examine if it can be read, understood and related to by the participants; to provide a channel for clear and understandable communication that supports and incorporates the visual
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language of the participants; to suggest effective ways for a branding and communication strategy and provide recommendations for further actions." (Objectives)
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"Scientists and politicians are increasingly using the language of risk to describe the climate change challenge. Some researchers have argued that stressing the ‘risks‘ posed by climate change rather than the ‘uncertainties‘ can create a more helpful context for policy makers and a stronger
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response from the public. However, understanding the concepts of risk and uncertainty - and how to communicate them – is a hotly debated issue. In this book, James Painter analyses how the international media present these and other narratives surrounding climate change. He focuses on the coverage of reports by the Intergovernmental Panel on Climate Change (IPCC) and of the melting ice of the Arctic Sea, and includes six countries: Australia, France, India, Norway, the UK and the USA." (Publisher description)
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"Daya Thussu's book rescues the concept of soft power from American hands and applies it insightfully to India, and the concept is made richer and more useful as a result. With its dynamic and prosperous diaspora, the growing global popularity of its spiritual beliefs and practice, its reach as a gl
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obal economic and technological powerhouse, and even its cherished cuisine, India's growing soft power potential is evident. Yet Thussu also takes a hard look at the impediments that stand in the way of India taking full advantage of its soft power appeal." (Steven Livingston, Professor of Media and Public Affairs and International Affairs, George Washington University)
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"Through case studies, analysis of emerging practices, and theoretical discussion, a team of leading journalism and communication experts investigate the impact of major global trends on responsible journalism and lead readers to better understand changes in media ethics. Chapters look at how these
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changes promote or inhibit responsible journalism, how such changes challenge existing standards, and how media ethics can develop to take account of global news media. In light of the fact that media journalism is now, and will increasingly become, multimedia in format and global in its scope and influence, the book argues that global media impact entails global responsibilities: It is therefore critical that media ethics rethinks its basic notions, standards, and practices from a more cosmopolitan perspective." (Publisher description)
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