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Multidimensional model for change: a comprehensive C4D-based framework for sustainable development
In: Handbook of communication and development
Srinivas R. Melkote; Arvind Singhal (eds.)
Cheltenham; Northampton, MA:
Edward Elgar Publishing
(2021), pp. 213-232
"This chapter presents the Multidimensional Model for Change (MMC), an innovative model aimed at improving people’s life; it includes the elements of the Communication-Based Assessment (CBA) and Communication Needs Assessment (CNA) frameworks. It is based on a mix of theories of change management ...
Participatory communication: a practical guide
Washington, DC:
World Bank
(2009), v, 50 pp., tables
"This publication is an easy-to-read introduction to current concepts and practices of development communication. It consists of four parts. The first chapter distinguishes between three main conceptual approaches to development communication: the diffusion model, the life skills model and the parti...
