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Language
Document type
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Journals
Output Type
Strategic Communication: Campaign Planning
London; New York: Routledge, 3rd ed. (2023), xx, 278 pp.
"Strategic Communication deals with the principles behind strategic communication planning. It covers the professional practice steps involved in researching, planning, writing, evaluating and implementing a communication strategy. This book links strategic communication campaign planning to medium
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Media and Communication in Nigeria: Conceptual Connections, Crossroads and Constraints
London; New York: Routledge (2022), xv, 272 pp.
"The book traces communication in Nigeria back to pre-colonial indigenous communication, through the development of telecommunication, broadcasting networks, the press, the Nigerian flm industry (‘Nollywood’) and on to the digital era. At a time when Western voices still dominate the academic li
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Caja de herramientas para la comunicación institucional y personal
Konrad-Adenauer-Stiftung (KAS);infociudadana (2022), 59 pp.
"La planificación en comunicación institucional colabora a organizar lo que se pretende comunicar. Una buena planificación ayuda a direccionar los objetivos que se pretenden lograr, define los públicos a los que se intenta involucrar y establece cuáles son las herramientas más efectivas para c
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Reputation Management: The Key to Successful Public Relations and Corporate Communication
New York; London: Routledge, 4th ed. (2021), xxxiv, 438 pp.
"Reputation Management is an established how-to guide for students and professionals, as well as CEOs and other business leaders. This fourth edition is updated throughout, including: new social media management techniques for the evolving age of digital media, and perspectives on reputation managem
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What is Engagement in Communication Research? Circulation of Meanings and Consequences for Audience Studies
Participations: Journal of Audience & Reception Studies, volume 18, issue 1 (2021), pp. 206-229
"The aim of this article is to analyse the meanings of ‘engagement’ deployed in media and communication journals over the last five years (2016-2020), in 502 articles found through the Web of Science. Through the analysis of their abstracts, supported by Iramuteq software, this research has iden
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African Communication Systems and the Digital Age
London et al.: Routledge (2021), 164 pp.
"African Communication Systems and the Digital Age contextualizes communication by bringing to the table African contributions to the field, examining the importance of African indigenous forms of communication and the intersection of African communication systems and the digital age. The book cover
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Trust in Institutions
Church, Communication and Culture, volume 5, issue 3 (2020), pp. 293-510
La communication au service de l'organisation: Présentation et enjeux
La Marsa (TN): Friedrich-Ebert-Stiftung (FES) (2020), 69 pp.
Prosumidores y comunicación en la era digital
Caracas: Universidad Católica Andrés Bello (UCAB) (2020), 107 pp.
Internationalizing the Communication Curriculum in an Age of Globalization
London; New York: Routledge (2020), 316 pp.
"This book provides exemplars of how the Communication discipline and curriculum are responding to the demands of globalization and contributing to the internationalization of higher education. Communication as a discipline provides a strong theoretical and methodological framework for exploring the
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Guía para la gestión de la comunicación en las instituciones
Key Guidance
Lima: Brot für die Welt, Oficina Regional Andina;Calandria (2019), 112 pp.
"El documento consta de seis capítulos, a través de los cuales se presenta de manera conceptual y metodológica que debemos considerar para ir diseñando nuestro plan o estrategia de comunicación.
El primer capítulo aborda el contexto institucional del cual parte la comunicación en las instituc
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An Integrated Approach to Communication Theory and Research
Top Insights
New York; London: Routledge, 3rd ed. (2019), xvii, 590 pp.
"An Integrated Approach to Communication Theory and Research provides an in-depth overview of communication studies as well as integrating theory with research. This new edition provides a comprehensive overview of current theory and research written by the top theorists and researchers in each area
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La communication organisationelle en reseau: éléments structurels et stratégiques pour une pastorale de la communication au Burundi
Rome: Université Pontificale Salesienne, Faculté des Sciences de la Communication Sociale, Thèse de Doctorat (2019), iii, 336 pp.
"Ce travail se propose un double objectif d’étudier la communication dans les organisations en réseau et identifier un modèle structurel et stratégique applicable à la pastorale communicationnelle au Burundi. Il s’agit de tenter de proposer des aspects pastoraux réticulaires sur base d’u
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Comunicándonos en nuestras organizaciones
San José (CR): Voces Nuestras;Brot für die Welt (2015), 31 pp.
Handbuch Online-PR: Strategische Kommunikation in Internet und Social Web
Konstanz: UVK (2012), 422 pp.
"In diesem Handbuch zu Herausforderungen, Konzepten und Instrumenten der Online-Kommunikation aus Sicht des Kommunikationsmanagements geben namhafte Autoren aus Wissenschaft und Praxis in 25 Beiträgen einen systematischen Überblick zu Strukturen, Prozessen, Tools und Best Practices. Der Wandel ein
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Handbuch Medien machen: Für engagierte Leute in Gewerkschaften, Betriebsräten, Non-Profit-Organisationen
Marburg: Schüren (2011), 222 pp.
People, Politics and Change: Building Communication Capacity for Governance Reform
Key Guidance
Washington, DC: World Bank (2011), viii, 465 pp.
"This is an applied facilitator’s guide for reform managers, change agents, development practitioners, and training professionals who need to use smart communication techniques—the relevant concepts, frameworks and applications—to promote change through governance reform. It is grounded on the
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The Handbook of Critical Intercultural Communication
Chichester, West Sussex, U.K; Malden, MA; New York, N.Y: Wiley Blackwell (2011), xvii, 630 pp.
Routledge Handbook of Applied Communication Research
New York: Routledge (2009), xl, 670 pp.
"The Routledge Handbook of Applied Communication Research provides a state-of-the-art review of communication scholarship that addresses real-world concerns, issues, and problems. This comprehensive examination of applied communication research, including its foundations, research methods employed,
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Talking the Walk: A Communication Manual for Partnership Practitioners
Cambridge: International Business Leaders Forum;Partnering Initiative (TPI) (2008), ii, 110 pp.
"The first seven chapters in Talking theWalk look in detail at the realities of communicating in partnership. As well as narrative, each chapter contains a number of boxes and tables giving examples or “Practitioner Tips”. Near the start of chapter 7 (pages 58-59), you will find a diagram outlin
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