"The Palgrave Handbook of Methods for Media Policy Research covers the craft that is and the methods used in media and communication policy research. It discusses the steps involved in conducting research, from deciding on a topic to writing a report and everything in between and, furthermore, deals
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with a wide variety of qualitative and quantitative methods of data collection and analysis. The handbook invites researchers to rediscover trusted methods such as document analysis, elite interviews and comparisons, as well as to familiarize themselves with newer methods like experiments, big data and network analysis. For each method, the handbook provides a practical step-by-step guide and case studies that help readers in using that method in their own research. The methods discussed are useful for all areas of media and communication policy research, for research concerning the governance of both mass media and online platforms, and for policy issues around the globe." (Publisher description)
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"What this chapter does is to see critical disourse analysis (CDA) as a method of critical enquiry in communication research that is beyond traditional academic analysis. The chapter looks at CDA as a Western-originated paradigm of social enquiry with a difference. As I will discuss in subsequent se
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ctions, CDA is concerned with the issues of inequality, management of power relations among elites, ideology and dominance expressed in linguistic forms. Following Fairclough (2016), Van Dijk (1993) and Resigl and Wodak (2016), CDA seeks to correct the ills of the society. It is a social movement that aims to correct the injustice meted against the poor and the powerless by deploying the power of language to draw attention to the issues of inequality, injustice and exploitation. As a method of critical enquiry, CDA is a level above a theory or research methodology. Why is this important for communication research in sub-Saharan Africa? Sub-Saharan Africa is faced with challenges related to governance, poverty, corruption and a host of other areas. The media itself is not insulated from these challenges. Studies by Williams (2014), Wasswa and Kakooza (2011), Ladamo and Skjerdal (2010), Yusha’u (2009, 2010a) and Skjerdal (2010), have shown how corruption, “freebees” and other forms of bribery plague the media industries in sub-Saharan Africa. To understand the causes of these challenges and how to solve them, CDA is a major platform." (Page 466)
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"Unique in approach, the text focus on how to do media research across three key strands – audiences, institutions and texts –and critically assesses a wide range of methods, addressing why they are appropriate or useful in certain scenarios. Written by two experts with a wealth of experience be
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tween them in teaching research methods and skills, this excellent resource explains complex methods in a clear and accessible way, offering practical guidance on how to use different methodologies, while situating the methods in the context of critical evaluations of previously published research." (Publisher description)
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"IREX partnered with Lore.Ai to test whether machine learning software can automatically detect news articles that contains journalists’ own opinions. This matters because impartial, fact-based news is a powerful indicator for the quality of media and the vibrancy of an information ecosystem. A te
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am of professional media evaluators trained machine learning software to find examples of news articles that contain opinions from a body of over 1,200 online Mozambican news articles. The software identified articles that contained opinions with 95% accuracy. This accuracy was achieved after only 16 rounds of training the software, and anecdotes from the team suggest that the software’s accuracy noticeably improved after only about 20 minutes of “training”. The results have promising implications to improve efficiency, scale, and consistency of traditionally manual and time-consuming media monitoring efforts, such as helping projects target resources more effectively to support journalists whose articles are flagged by the software. The process also surfaced valuable lessons about limitations of applying machine learning to monitoring, evaluation, and learning (MEL) in global development contexts, such as reinforcing human bias or the need to invest in indigenous machine learning talent to apply these tools sustainably. The experiment was implemented in Mozambique, where IREX’s Media Strengthening Program (MSP, funded by the United States Agency for International Development) supports Mozambican professional and community journalists and their media platforms to provide high quality information to citizens." (Key findings, page 1)
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"Dieses Lehrbuch bietet eine methodisch fundierte, verständliche und anwendungsbezogene Anleitung zur inhaltsanalytischen Auswertung qualitativer Daten. Dabei werden drei Varianten qualitativer Inhaltsanalyse ausführlich vorgestellt: die inhaltlich strukturierende, die evaluative und die typenbild
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ende qualitative Inhaltsanalyse. Dieses Buch ist ein wertvoller Begleiter für die wissenschaftliche Forschungspraxis in vielen Disziplinen." (Verlagsbeschreibung)
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"Dieses seit Jahren bewährte Lehrbuch ist eine theoretisch fundierte Anleitung zur praktischen Durchführung von Inhaltsanalysen. Neben der Beschreibung von konventionellen Verfahren entwickelt Werner Früh eine „integrative Inhaltsanalyse“, die eine analytisch-deduktive mit einer interpretativ
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-induktiven Vorgehensweise verbindet. Darüber hinaus geht er auf die Stärken und Schwächen der computergestützten Inhaltsanalyse (CUI) ein. Das Buch enthält auch ein Kapitel zur Stichprobenziehung und zur Medienresonanzanalyse. Mit zahlreichen Abbildungen, Codierungsbeispielen und Übungsfragen am Ende jedes Kapitels." (Verlagsbeschreibung)
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"Auf die theoretischen Grundlagen qualitativer Medienforschung folgen in einem zweiten Teil die wichtigsten Fragen zum Forschungsdesign. Kern des Buches sind dabei die verschiedenen Erhebungsmethoden, wie Inhaltsanalyse, Interview, Gruppendiskussion, Beobachtung, Experiment oder szenisches Spiel. We
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itere Teile setzen sich mit der Aufzeichnung und Auswertung qualitativer Daten auseinander. In der völlig überarbeiteten und erweiterten Neuauflage wird auf aktuelle Entwicklungen eingegangen: So werden Methoden wie mobile Online-Befragungen und Analysen von Websites in ihrer forschungspraktischen Relevanz erläutert." (Verlagsbeschreibung)
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"Patrick Rössler führt Schritt für Schritt und anhand einer Beispielstudie in das Handwerk der quantitativ-standardisierten Inhaltsanalyse ein. Ein Muster-Codebuch mit entsprechenden Kategorien dient dabei als Prototyp für eigene Untersuchungen. Die dritte Auflage wurde grundlegend überarbeitet
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und um Kapitel zur automatisierten Inhaltsanalyse sowie zur Forschungsethik erweitert. Das im Buch genannte Codebuch ist im Online-Shop unter Zusatzmaterial verfügbar." (Verlagsbeschreibung)
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"Much of framing scholarship focuses either exclusively on the analysis of words or of visuals. This book aims to address this gap by proposing a six-step approach to the analysis of verbal frames, visual frames and the interplay between them—an integrative framing analysis. This approach is then
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demonstrated through a study investigating the way words and visuals are used to frame people living with HIV/AIDS in various communication contexts: the news, public service announcements and special interest publications. This application of integrative framing analysis reveals differences between verbal frames and visual frames in the same messages, underscoring the importance of looking at these frames together." (Publisher description)
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"This report outlines the methodology and processes of the Radio Content Analysis Tool, a prototype developed by Pulse Lab Kampala to analyse public radio content in Uganda and explore its value for informing development of UN projects and programmes on the ground. It distills the technology behind
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the creation of the Radio Content Analysis Tool and presents the lessons learned along the way. The report also details the results of several pilot studies that were conducted together with partners from the Government, UN agencies and academia to understand the validity and value of unfiltered public radio discussions for development [...] By sampling different indigenous languages, types of broadcasters, and locations within Uganda, the pilot studies assess the potential uses of radio talk across five topics: perceptions towards refugees in Uganda, the impact of small-scale disasters on livelihoods, perceptions around the delivery of healthcare services, understanding the spread of infectious diseases, and monitoring the effectiveness of awareness raising radio campaigns." (Executive summary)
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"Un manuel qui propose méthodes et références pour aborder et analyser l’offre radiophonique, les acteurs de la radio, ses dispositifs, ses matériaux, ses émissions, ses contenus, ses publics et les métadiscours développés à son propos." (Description de la maison d'édition)
"Mecodify is an open-source tool created as part of the Media Conflict and Democratization Project (http://mecodem.eu) to help gather, analyse and visualise Twitter data for use by social science scholars. The name describes what it does, i.e., Message Codification by converting messages to systemat
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ic structures, tables, graphs and quantifiable content. The platform remains in constant development and the first version (1.0) is currently being used for the research purposes indicated in the website above. The software mainly uses PHP and Javascript and has used several open-source libraries including but not limited to HighCharts, TwitterAPIExchange, D3Js for various components of the platform." (https://github.com/wsaqaf/mecodify)
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"Media and Communication Research Methods, Fourth Edition is a concise and practical text designed to give students a step-by-step introduction to conducting media and communication research. Offering real-world insights along with the author’s signature animated style, this text makes the discuss
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ion of complex qualitative and quantitative methods easy to comprehend. Packed with detailed examples and practical exercises, the Fourth Edition of this bestselling introductory text includes a new chapter on discourse analysis; expanded discussion of social media, expanded coverage of the research process, and more." (Publisher description)
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"Viele Ansätze der »Qualitativen Sozialforschung« bleiben vage, unsystematisch und schwer nachvollziehbar. Die »Qualitative Inhaltsanalyse« hingegen bietet als explizit theorie- und regelgeleitete Analyse die Möglichkeit einer systematischen, strukturierten Arbeit mit unterschiedlichstem sprac
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hlichen Material. Qualitative Sozialforschung hat sich längst als fester Bestandteil der deutschen Bildungslandschaft etabliert – als Ergänzung, aber auch Alternative zu quantitativ-naturwissenschaftlichen Ansätzen. Bleiben viele Ansätze jedoch recht vage, so bietet die qualitative Inhaltsanalyse als explizit theorie- und regelegeleitete Analyse die Möglichkeit einer systematischen und strukturierten Arbeit mit unterschiedlichstem sprachlichen Material." (Verlagsbeschreibung)
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"In this paper we describe how quality in reporting could be measured through content analysis. We show that this approach, although somewhat technical, is feasible. It can help projects to become better and more successful. As a suggestion for practitioners in media development we present three opt
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ions for measuring quality of reporting for monitoring and evaluation purposes." (Abstract)
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