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Communication for Social Change
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Freire, Paulo (1921-1997)
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Edutainment Campaigns: Effects & Effectiveness
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Internet / ICTs and Social Change
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Ubuntu (Ethical Concept of Southern African Origin)
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Health Campaigns: Effects & Effectiveness
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Indigenous Communication
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Glocalization of Media
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Media Assistance: Governance, Accountability, Combating Corruption
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Social Change
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Mobile Phone Use for Social Purposes, Mobiles for Development
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Youth and Media
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Youth Cultures, Youth Milieus, Youth Identities
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Language
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Peace Communication for Social Change: Dealing with Violent Conflict

In: The Handbook of Development Communication and Social Change
Chichester: Wiley Blackwell (2014), pp. 259-277
"This chapter develops an exploratory analysis of the intersections between the processes of communication, social change, development, conflict and peace, through the combined use of the lenses and the premises of two theoretical perspectives: peace and conflict resolution studies, on the one side, ... more

Social and Behavior Change Communication

In: The Handbook of Development Communication and Social Change
Chichester: Wiley Blackwell (2014), pp. 278-297
"This chapter documents the experience of the Communication for Change (C-Change) project in developing and rolling out a holistic and comprehensive socioecological approach to social and behavior change communication (SBCC) within the context of a donor-funded program with short term goals. C-Chang ... more

Storytelling for Social Change

In: The Handbook of Development Communication and Social Change
Chichester: Wiley Blackwell (2014), pp. 189-206
"This chapter argues that narrative can be particularly well suited to transcend the unhelpful polarizations – behavioral versus social change, diffusion versus participatory approaches – that have characterized and restricted global health communication to date. The chapter describes a series o ... more

Community Radio

In: The Handbook of Development Communication and Social Change
Chichester: Wiley Blackwell (2014), pp. 426-438
"This chapter focuses on community radio as one form of community media, and explores how citizens and activists use community radio stations for development and social change, despite the challenges of financial sustainability. First, a brief history of community radio is provided, in an internatio ... more

Advocacy Communication

In: The Handbook of Development Communication and Social Change
Chichester: Wiley Blackwell (2014), pp. 57-71
"This chapter provides an overview of development and social change by talking about advocacy approaches to social justice. Advocacy communication offers a critical approach within the field of development, working toward social justice. Recognizing conditions of globalization contributes toward an ... more
"The story of entertainment-education (EE) is that of a highly successful communication strategy that has achieved global recognition as a useful and effective approach to tackling contemporary development challenges. This chapter discusses the observed diversification of the science produced around ... more

Video for Change

In: The Handbook of Development Communication and Social Change
Chichester: Wiley Blackwell (2014), pp. 453-470
"This chapter argues that in order to understand contemporary forms of video activism, we need to extend our analytical scope beyond the confinements of the strategic work of social movement actors. It offers a schematic map of the various fields and disciplines in which video for social change has ... more

Media Development

In: The Handbook of Development Communication and Social Change
Chichester: Wiley Blackwell (2014), pp. 226-241
"Clear categorization of what is media development and what is communication for development is often problematic and much of this chapter focuses on continuities that exist across the fields whilst acknowledging there are genuine, well-argued, and real reasons why there should be a strong conceptua ... more

Citizens' Media: Citizens' Watchdog Groups and Observatories

In: The Handbook of Development Communication and Social Change
Chichester: Wiley Blackwell (2014), pp. 411-425
"Media consumption today takes on first order meanings that we can challenge, understand and clarify. This is where the audience learns to believe in watchdogging and vice versa. Citizen watchdog groups (Veedurias) attempt to critically understand public narratives beyond first order meanings that a ... more

Youth-Generated Media

In: The Handbook of Development Communication and Social Change
Chichester: Wiley Blackwell (2014), pp. 439-452
"This chapter debates the relationship between youth and media by focusing on communication for social change and gives readers a sense of the history, development, and central concepts of youth-generated media. It offers a comprehensive framework for understanding young people's self-expressive art ... more
"This chapter first discusses evaluation of communication for development in relation to ideas around participation and social change, before presenting the framework for evaluating communication for development and social change, and the key principles that underpin it. It then describes some of th ... more

Communication for Transparency and Social Accountability

In: The Handbook of Development Communication and Social Change
Chichester: Wiley Blackwell (2014), pp. 370-392
"This chapter explains the innovative social change strategies that civil society stakeholders, exploring the appropriation and development of information and communications technology (ICT) tools and techniques for the empowerment of ordinary citizens, have sought to develop and carry out in practi ... more

Theater for Development

In: The Handbook of Development Communication and Social Change
Chichester: Wiley Blackwell (2014), pp. 206-225
"The Theater for Development (TfD) movement seeks to empower subaltern communities by using their own language and culture to strategize solutions to their problems. This chapter looks at historical and cultural factors in both the pre-colonial and colonial periods, which may have encouraged the ris ... more
"The book questions whether and how young citizens in Africa engage with media and communications technologies and platforms in a desire to be included in the change processes of their societies. The theme echoes some of the claims made by disenchanted and frustrated youth and other citizens in the ... more
"This publication is an easy-to-read introduction to current concepts and practices of development communication. It consists of four parts. The first chapter distinguishes between three main conceptual approaches to development communication: the diffusion model, the life skills model and the parti ... more
"The Yearbook 2009 focuses on youth as a generation of actors and citizens who are increasingly exposed to and making use of media/ICT for entertainment and informational purposes, for social networking and mobilization, and for knowledge sharing. At the core of this creativity and these innovative ... more