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On Air Dialogues: Listening to Rural Africans 2022

Farm Radio International (2022), 12 pp.

"In partnership with International Fund for Agricultural Development (IFAD), Farm Radio International led On Air Dialogues to gather thousands of small-scale farmers' and other rural peoples' perspectives on climate adaptation, mitigation and resilience. We worked with seven radio stations in Burkin ... more

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Annual Report: Interactive Radio for Ecologically Sustainable Agricultural Practices (IRESAP) Among Small Scale Farmers in Northern and Central Tanzania. Reporting Period: January 2021 to December 2022

Kumlachew Garamew

Ottawa: Farm Radio International (2022), 37 pp.

"This is the annual report for the Interactive Radio for Ecologically Sustainable Agricultural Practises (IRESAP) among small scale farmers in Northern and Central Tanzania. The reporting period was from January 2021 to December 2022." (commbox)

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On Air Dialogues: Listening to Rural People 2021

Ottawa: Farm Radio International (2021), 42 pp.

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Final Progress Towards 2015-20 Strategic Intentions & Goals

Farm Radio International (2021), 35 pp.

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Strategic Plan 2020-2025

Ottawa: Farm Radio International (2020), 12 pp.

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Building an Ecosystem Around Data: Using Interactive Radio for Accountability to Farmers in Tanzania

Francesca Feruglio, Heather Gilberds

Brighton: Institute of Development Studies (IDS); Farm Radio International (2017), 15 pp.

"In 2015, Farm Radio International applied to Making All Voices Count for a practitioner research and learning grant. Farm Radio International (FRI) is a Canadian-based not-for-profit organisation working in direct partnership with approximately 600 radio broadcasters in 38 African countries to figh ... more

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Exploring the Potential for Interactive Radio to Improve Accountability and Responsiveness to Small-Scale Farmers in Tanzania

Heather Gilberds et al.

Ottawa: Farm Radio International (2016), 36 pp.

"The research examines the possibilities of new digital technologies along with radio to facilitate adaptive management processes through rapid feedback to help ensure that agricultural development projects are farmer-centered, and meet the needs of those they intend to serve. Grounded in assessing ... Farm Radio International’s Listening Post—a methodology for collecting real-time, unfiltered feedback from farmers through a multi-channel platform linked to radio—the research highlights barriers to success and articulates lessons learned during the process of designing and implementing the model [...] The research demonstrates that linking a mobile-based crowd-sourcing tool with radio is effective at ensuring engagement from a large number of farmers. The radio stations offer a simple way to recruit participants from among the regular listeners of farmer radio programs. Also, the radio stations tend to be trusted sources of agricultural information among farmers, increasing motivation to participate. Further, the radio programs offer an easy way to close feedback loops by disseminating information about actions that stakeholders are taking in response to feedback. The Listening Post faced many of the same challenges documented by organizations utilizing similar tools—it was difficult to incentivize stakeholders to adequately respond to farmers, and competing motivations between extension officers, farmers, funders and partner organizations made it difficult to collect high-quality information that was usable and actionable. Moreover, an overarching focus on developing and implementing the technology and engaging a large number of farmers at the exclusion of other factors meant that many of the processes and mechanisms for effectively using the data collected and for responding to what farmers were saying weren’t fully developed. Despite these issues, there is significant evidence that the Listening Post model holds potential to act as a conduit for civic action if the correct stakeholders are engaged from the outset, if mechanisms for analyzing and disseminating relevant data from the platform to partners, local stakeholders and farmers is further refined, and if stakeholders ensure farmers can effectively use the technology." (Executive summary) more

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Interactive Radio Program Report: An Integrated Approach to Addressing the Issue of Youth Depression in Malawi and Tanzania

Heather Gilberds, Adena Brown, Mark Leclair

Ottawa: Farm Radio International (2016), 23 pp.

"Here we discuss a unique and innovative radio-based approach to improving mental health literacy and creating a demand for mental health services—part of a larger project called 'An Integrated Approach to Addressing the Issue of Youth Depression in Malawi and Tanzania'. Grounded in theories of so ... cial and behavior change communication and edutainment, and leveraging participatory methodologies, Farm Radio International and partners Teen Mental Health and Farm Radio Trust in Malawi worked with local radio broadcasters in Malawi and Tanzania to design and deliver weekly, interactive youth radio shows about mental health. Ongoing engagement with the content, and deliberation over the messages, was facilitated through SMS feedback mechanisms, and mobile polls and quizzes delivered through the radio stations, along with school-based radio listening clubs that met weekly to listen to the programs and discuss the themes in a group. Over the course of the 45-month project, the radio shows gained immense popularity, in large part because they talked about issues that are important to youth, and incorporated the language youth use and music they prefer. The programs attracted an average of 500,000 listeners each week, and received tens of thousands of text messages and Facebook posts by young people giving feedback, telling the radio hosts about what topics they would like to hear about, and asking questions about mental health or requesting to be connected with a mental health expert. The impact of the radio was measured according to whether and to what extent the interactive media programs play a role in triggering or facilitating drivers of the process of change. These drivers include bringing about improvements in knowledge and attitudes, mobilizing a social movement, and facilitating greater social and public support to put mental health on the agenda as a topic of conversation, grounded in new understandings and new knowledge. Our findings demonstrate that an interactive radio campaign can have a marked effect on improving knowledge, decreasing stigma, and increasing demand for mental health services among youth in sub-Saharan Africa. Youth who listened to the radio programs fare better than their peers in understanding the signs and symptoms of mental health disorders and in knowing where to go if they or someone they know needs help. Further, interactive radio programs can have a direct impact on reducing stigmatizing attitudes, frequently recognized as a crucial element in promoting improved access to care." (Executive summary) more

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African Rural Radio Program Analysis (ARRPA): Final Report

Farm Radio International (2016), 106 pp.

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Farmer Radio in Sub-Saharan Africa: A Snapshot Final Report of the African Rural Radio Program Analysis (ARRPA)

Farm Radio International (2014), 108 pp.

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Seventy-Five Ways to Fix Your Farmer Program

Doug Ward, Marvin Hanke

Ottawa: Farm Radio International (2012), 16 pp.

"In 2010, Farm Radio International gathered information about farmer radio programs from radio stations in Cameroon, Ghana, Kenya, Tanzania and Malawi. We visited twenty stations and two production houses and listened to their farmer programs. We posed hundreds of questions to the people making the ... more

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Participatory Radio Campaigns and Food Security: How Radio Can Help Farmers Make Informed Decisions

Kevin Perkins, Doug Ward, Mark Leclair

Ottawa: Farm Radio International (2011), 88 pp.

"The African Farm Radio Research Initiative (AFRRI) was a 42-month action research project implemented by Farm Radio International (FRI) in partnership with World University Service of Canada (WUSC), and with the support of the Bill & Melinda Gates Foundation. An estimated 40 million farmers in five ... more

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Marketing on the Airwaves: Marketing Information Service (MIS) and Radio

Sheila Huggins-Rao

Ottawa: Farm Radio International (2011), 63 pp.

"Farmers require varying marketing information, depending on their location, local market conditions, crops, production activities, and cultural practices. Radio has the capacity to reach a large audience, and can provide an integrated approach to market information, incorporating all these elements ... more

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The New Age of Radio: How ICTs Are Changing Rural Radio in Africa

Bartholomew Sullivan

Ottawa: Farm Radio International (2011), 138 pp.

"Low cost, modern information and communication technologies (ICTs), including mobile phones, multifunction MP3 recorders, and interactive voice response (IVR) can dramatically increase the capacity of rural radio to help farmers improve food security in Sub-Saharan Africa. Weekly SMS alerts sent to ... more

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Agricultural Radio That Works

Ottawa: Farm Radio International (2011), 8 pp.

"Participatory Radio Campaigns (PRCs) were developed by Farm Radio International as a way to help farmers learn about, evaluate, and introduce new agricultural practices that they are interested in trying. With training and facilitation support from Farm Radio International, selected radio stations ... more

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Farm Radio: An Effective Tool for Increasing Access to Agricultural Extension Messages by Small Scale Farmers in Malawi. Proceedings Report of the 1st Annual Farm Radio Symposium

Lilongwe; Ottawa: Department of Agricultural Extension Services Ministry of Agriculture and Food Security; Farm Radio International (2010), ix, 59 pp.

"This paper discusses the effectiveness of farm radio as a tool for enhancing access to agricultural extension services by small scale farmers in Malawi. It outlines the current agricultural extension policies, methodologies and the role that radio can play in improving food security and communicati ... more

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Farm Radio Programming: A Catalyst in Addressing Emerging Issues in Agricultural Development. Proceedings of the Second Farm Radio Symposium

Hector Malaidza, Francis Kapiri Grace Kapatuka, Gladson Makowa Mark Ndipita, Levi Manda Grace Malindi

Department of Agricultural Extension Services Ministry of Agriculture and Food Security; University of Malawi’s Bunda College; Zodiak Broadcasting Station; Total Land Care; Farm Radio International (2010), 123 pp.

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The Economics of Rural Radio in Africa: An Introductory Study Into the Costs and Revenues
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Christopher Yordy

Ottawa: Farm Radio International; African Farm Radio Research Initiative (AFRRI) (2008), 100 pp.

"This study claims to be one of the first attempts to explore the field of radio economics in rural Africa. Based on in-depth questionnaires filled in by 15 radio stations in Uganda, Tanzania, Malawi, Ghana and Mali, it found that the costs vary widely according to the type of ownership, i.e. public ... more

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Community Radio Start-up Information Guide

Karina Barker

Farm Radio International (2008), 13 pp.

"Setting up a community radio station can seem complicated and intimidating. However, there is a lot of information and resources available to guide you and your community through this process. This section will help you find some of that information. This manual is divided into six steps: Getting S ... more

The Economics of Rural Radio in Africa: An Introductory Study Into the Costs and Revenues Top Insights

The Economics of Rural Radio in Africa: An Introductory Study Into the Costs and Revenues
Top Insights