Financially viable media in emerging and developing markets
Paris:
World Association of Newspapers and News Publishers (WAN-IFRA); African Media Initiative (AMI)
(2011), 118 pp., bibliogr. p.112-117
"This report investigates the relationships between media freedoms, financial sustainability of media in emerging markets, and international media support. It is based on a survey of more than 220 newspapers and media executives in more than sixty countries in Africa, Asia, Europe and the Americas, and on five in-depth country studies: Egypt, Georgia, Guatemala, Mozambique and Vietnam. Research results indicate that media executives see the greatest opportunities in three principle areas: investing in new technology and multimedia operations; developing journalists’ skills; and enhancing the skills of staff in commercial departments to improve revenue and efficiency." (Publisher)
Contents
Key Findings. Time to Change Gears, 7
Introduction. Media Assistance: A Fresh Approach to Old Problems, 10
Methodology: Examining the Complex Web of Factors that Influence Free Press, 14
Survey Report. Newspaper Markets and Media Development Assistance, 19
Country Reports: Egypt, 37
Georgia, 53
Guatemala, 65
Mozambique, 77
Vietnam, 89
Appendix: Survey Questionnaire, 104
Introduction. Media Assistance: A Fresh Approach to Old Problems, 10
Methodology: Examining the Complex Web of Factors that Influence Free Press, 14
Survey Report. Newspaper Markets and Media Development Assistance, 19
Country Reports: Egypt, 37
Georgia, 53
Guatemala, 65
Mozambique, 77
Vietnam, 89
Appendix: Survey Questionnaire, 104
