Crisis communications: a casebook approach
New York; London:
Routledge
(2007) 3rd ed., xii, 385 pp., illustr., index
ISBN 978-0-8058-5773-3 (pbk); 0-203-93669-8 (ebook)
Other Editions: 4th ed. 2011, 5th ed. 2017
Contents
1 Crisis Communications: Then and Now, 1
2 Managing the crisis, 17
3 Crisis Communications Theory, 50
4 "Textbook" Crisis Communications Cases, 60
5 Rumors and Cybercrises, 79
6 Natural Disasters, 108
7 Cultures: Foreign and Domestic, 159
8 Death and Injury, 214
9 Consumer-Caused Crises, 259
10 The Crisis Communications Plan, 290
Appendix A: Generic Crisis Communications Plan for a Large Company, 309
Appendix B: Crisis Communications Plan for a Nonprofit Organization: Big Brothers/Big Sisters of America, 288
Appendix C: Crisis Communications Plan for a Small Business, 351
2 Managing the crisis, 17
3 Crisis Communications Theory, 50
4 "Textbook" Crisis Communications Cases, 60
5 Rumors and Cybercrises, 79
6 Natural Disasters, 108
7 Cultures: Foreign and Domestic, 159
8 Death and Injury, 214
9 Consumer-Caused Crises, 259
10 The Crisis Communications Plan, 290
Appendix A: Generic Crisis Communications Plan for a Large Company, 309
Appendix B: Crisis Communications Plan for a Nonprofit Organization: Big Brothers/Big Sisters of America, 288
Appendix C: Crisis Communications Plan for a Small Business, 351
