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Comparing development communication

In: Handbook of comparative communication research
Frank Esser; Thomas Hanitzsch (eds.)
New York; London: Routledge (2012), pp. 64-80
ISBN 97804158027589 (pbk); 9780415802710 (hbk); 9780203149102 (online)
"The study of communication for development and social change has been through several paradigmatic changes during the past decades. From modernization and growth theory to the dependency approach and the participatory model, the new traditions of discourse are now characterized by a turn towards local communities as targets for research and debate, on the one hand, and the search for an understanding of the complex relationships between globalization and localization, on the other. Our present-day “globalized” world as a whole and its distinct regional and national entities are confronted with multifaceted crises, from the economic and fi nancial to those relating to social, cultural, ideological, moral, political, ethnic, ecological, and security issues. Previously held traditional modernization and dependency perspectives have become more diffi cult to support because of the growing interdependency of regions, nations, and communities in our globalized world." (Abstract)