Campaigning, Advocacy, PR
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Nonprofit Public Relations: Design & Implementation
75
Nonprofit Public Relations & Marketing
23
Nonprofit Public Relations: Experiences
22
Social Media Marketing & Digital Public Relations
22
NGOs & Civil Society Organizations: Communication Strategies & Practices
20
Strategic Communication Planning
12
Campaigning
11
Communication Strategies
10
Online Marketing, Online Public Relations
10
Fundraising
9
Press Releases & Press Conferences
7
Social Marketing
7
Development Communication, Communication for Development (C4D)
6
Online Fundraising
6
Campaign Strategies
5
Nonprofit Public Relations: Evaluation, Monitoring, Impact Assessment
5
Storytelling
5
Nonprofit Organizations, NGOs
5
Communication for Social Change
5
Organizational Communication, Institutional Communication
5
Science Communication & Research Dissemination
5
Nonprofit Advertising, Advertising for Noncommercial Purposes
4
Digital Activism, Cyber Advocacy
4
Media Advocacy, Media Activism
4
Development Communication Campaigns
4
Crisis Communication
4
Financing Nonprofit Organizations
4
Social Media
4
NGO Websites
4
Campaigning: Evaluation, Monitoring, Impact Assessment
3
Campaigning: Planning & Implementation
3
Development Organizations: Communication Strategies & Media Representation
3
Development Aid Public Relations, Development Public Awareness Raising
3
Community Development
3
Community Media
3
Participatory Communication
3
Advocacy
2
Social Movements: Communication Strategies & Practices
2
Event Marketing & Communication
2
Parish Communication, Parish Public Relations
2
Public Relations
2
Community Communication
2
Media Monitoring, Media Observatories
2
Development NGOs
2
Nonprofit Management, NGO Management, Management General
2
Digital Platforms & Intermediaries
2
Online Public Relations
2
Environmental Communication
2
Image Ethics, Ethics in Photojournalism
2
Evaluation Reporting & Communicating Results
2
Local Communication & Media
2
Media & Communication Policies
2
Low-Cost Solutions, Low Budget Calculation
2
Social Photography
2
Political Communication
2
Research Report Writing
2
Advertising
1
Advertising Planning & Implementation
1
Merchandising & Social Merchandising
1
Advocacy Campaigns
1
Advocacy & Empowerment: Children
1
Advocacy & Empowerment: Migrants & Refugees
1
Celebrity Humanitarianism
1
Civic Engagement, Citizen Participation, Civil Society & Digital Communication
1
Civic Engagement, Citizen Participation, Civil Society & Media
1
Gender Advocacy & Empowerment, Gender Mainstreaming
1
Lobbying
1
Audiences & Users
1
Target Groups
1
Campaigning: Experiences
1
Digital Media Campaigns
1
Catholic Church: Public Relations & Institutional Communication
1
Solidarity
1
Child Protection, Protection of Minors
1
Children's Rights
1
Educational Comics & Comics for Development
1
Church Public Relations
1
Theologies of Communication
1
Associations: Communication Strategies & Practices
1
Ethics in Public Relations
1
Public Relations: Planning & Implementation
1
Alternative Communication & Media
1
Community Reporters, Media Volunteers
1
Participatory Videos & Community Filmmaking
1
Conflict Prevention, Mediation & Reconciliation: Role of Media
1
Foreign Conflict Reporting, International War Reporting
1
Messages, Message Design, Message Analysis
1
Culture and Communication, Culture and Media
1
Theatre for Development
1
Culture (General)
1
Digital Cultures
1
Writing & Writing Styles
1
Corporate Donors
1
International NGOs
1
Volunteers & Volunteer Management
1
Millenium Development Goals (MDG)
1
Behaviour Change Communication
1
Communicating Development Projects, Media in Development Programmes
1
Development Aid Reporting
1
Development Journalism & Media Representation of Development Issues
1
Posters for Development & Education
1
Email, Electronic Mail
1
Discrimination-Sensitive Language, Minority-Sensitive Journalism
1
Disaster & Humanitarian Crisis Reporting
1
International Humanitarian Crisis Reporting, Foreign Disaster Reporting
1
Disinformation, Misinformation, Fake News
1
Countering Hate Speech, Disinformation & Propaganda
1
Market Strategies
1
Alternative Economy, Solidarity Economy, Social Economy Businesses, Fair Trade
1
Commodities, Raw Materials, Extractive Industries, Mining
1
Microcredits, Microfinance, Small-Scale Loans
1
Education and Communication / Media
1
Educational Media: Evaluation, Monitoring, Impact Assessment
1
Climate Change Communication, Climate Journalism
1
Communication for Sustainable Development
1
Environmental & Land Conflicts Reporting & Media Representation
1
Evaluation Design & Implementation
1
Evaluation Methods, Evaluation Tools
1
Impact Assessment & Outcome Evaluation
1
Collaboration
1
Developing Position Papers & Drawing up Recommendations
1
Strategy Development & Strategic Planning
1
Food / Nutrition Communication & Media Representation
1
HIV / AIDS Communication
1
Developing Countries Reporting & Representation in Foreign / International Media
1
Transnational Communication
1
UNESCO
1
Civic Journalism, Public Journalism
1
Basic Journalistic Skills
1
Photojournalism
1
Protests, Protest Movements, Protest Reporting & Media Representation
1
Communication
1
Communication Networks
1
Presentation Skills & Techniques
1
Trust Building: Role of Communication & Media
1
Human Rights Protection
1
Budgeting, Cost Calculation, Financial Planning
1
Corporate Social Responsibility
1
Crowdfunding
1
Human Resources Development, Personnel Management
1
Knowledge Management
1
Marketing & Branding
1
Direct Marketing
1
Organisational Development & Capacity Building
1
Quality Management
1
Civic Engagement, Citizen & Community Participation
1
Reputation
1
Trade Unions & Labor Movements: Communication Strategies
1
Magazines
1
Project Design, Project Planning
1
Project Financing
1
Emotions in the Media, Emotional Functions & Messages of Media
1
Helplines, Hotlines
1
Creativity
1
Islam and Communication
1
Indicators & Indices
1
Networks & Networking
1
Low-Cost Technologies
1
Software
1
Mobile Phone Apps
1
Mobile Phone Use for Social Purposes, Mobiles for Development
1
Non-Western Communication Approaches
1
Suburbs, Poor Districts, Slums, Shanty Towns
1
Design & Layout
1
Language
Document type
Countries / Regions
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
"This module presents a step-by-step process that will enable members of organisations, or campaigns, interested in improving their visibility and impact, to formulate effective communication strategies for social and behavioural change Chapter One includes elements that help situate the design of t ... more
"Citizen science is a vast field. It covers the spectrum of research approaches and offers different methods for engaging volunteers with research in a variety of ways. Common to every citizen science project is a need to communicate with the public effectively. This to recruit and retain citizen sc ... more
"While there are many books, digital libraries, workshops, and presentations on individual aspects of communications for social impact, few resources succinctly cover the broad spectrum of communications needs for this field. To determine the content of the Toolkit, we conducted national qualitative ... more
"La Guía para el diseño de estrategias de comunicación para la defensa del territorio busca contribuir a una pacificación integral de los territorios utilizando como herramienta la comunicación comunitaria. Algunos podrían pensar que somos idealistas, pensarán que sólo siendo bruscos e impon ... more
"Esta guía metodológica sistematiza dinámicas y herramientas construidas colectivamente por el equipo de la Asociación Voces Nuestras y agrupaciones aliadas. Nuestra propuesta fue aplicada y validada en procesos de formación a partir del año 2017, en el trabajo con organizaciones puente y defe ... more
"Throughout the 2000’s, NGOs experimented with promoting “Donate Now” buttons and online donation pages, and through a process of trial and error, learned a winning strategy that still works today. Specifically, NGOs that are successful at online fundraising have embraced a content strategy of ... more
"This introduction presents an overview of the key concepts discussed in the subsequent chapters of this book. The book explores how different theoretical paradigms speak of activism in relation to public relations. It focuses on the tactics employed in Turkey during the second-wave feminism. The bo ... more
"Dieser Beitrag gibt einen Überblick über relevante Ansätze und Erkenntnisse zur Koordination und Organisation internationaler PR von NGOs. Darüber hinaus werden Befunde einer empirischen Studie vorgestellt, in der die Öffentlichkeitsarbeit internationaler NGOs vor dem Hintergrund der generisch ... more
"Was gibt es in punkto Datenschutz und Datensicherheit für Non-Profits zu beachten und wie können sie Hass, Hetze und Parolen im Netz aktiv begegnen? Wie können zivilgesellschaftliche Organisationen digitale Technik für Beratungsangebote oder NPO-Kampagnen erfolgreich einsetzen und offene Daten ... more
"Non Governmental Organizations (NGO) üben Funktionen der gesellschaftlichen Kontrolle und der Anwaltschaft für Benachteiligte aus; sie agieren zum Teil selbst offensiv oder konfrontativ in der Öffentlichkeit. Mit ihrer zunehmenden öffentlichen Präsenz steigen allerdings auch der Bedarf an Legi ... more
"Jasmin Fitzpatrick widmet sich aus politikwissenschaftlicher Perspektive zivilgesellschaftlichen Organisationen und untersucht, wie diese das Potenzial der neuen Kommunikationskanäle des Web 2.0 nutzen. Im Fokus stehen zum einen ihre Mobilisierung von Unterstützern und zum anderen ihre Absicht, d ... more
"The results of the questionnaire showed that most Palestinian organizations do think about and deal with media work in general. Since ninety-three percent of the organizations surveyed were already dealing with media, while 58% employed at least one person in a specialist position. Only 32% had a s ... more
"Nichtregierungsorganisationen (NGO) haben in den letzten 20 Jahren stark an Bedeutung zugenommen. Die fortschreitende Globalisierung hat sie zu eigenständigen politischen Akteuren gemacht, deren Rolle von der Kontrolle bis zur aktiven politischen Mitgestaltung reicht. Und etablierte Institutionen ... more
"As the largest alliance of U.S.-based nonprofits that work around the world, we believe it is critical to raise awareness about the evolving threat of online disinformation. Whether our members are providing emergency assistance to people fleeing conflicts, promoting democratic governance in places ... more
"Dieser Beitrag widmet sich dem medienvermittelten Vertrauen in NGOs. Ein auf Basis der Theorie des öffentlichen Vertrauens (Bentele 1994) entwickeltes, inhaltsanalytisches Messinstrument, der NGO-Trust Index (NGO-TI) und die Ergebnis-Visualisierung in der NGO-Trust Map (Wohlgemuth et al. 2013), we ... more
"The guide includes software that contains the functionality that most nonprofits need: fundraising, email marketing, advocacy/grassroots organizing, and Peer-to-Peer fundraising. We looked for programs that could be used by organizations small to large, were scalable, and offered great training res ... more
"Matthias Kuhnert geht der Frage nach, wie zivilgesellschaftliche Gruppen bei der Bevölkerung um Unterstützung für ihre Tätigkeit warben. Am Beispiel zweier britischer NGOs, War on Want und Christian Aid, wird deutlich, welche Emotionen humanitäre Organisationen einsetzten, um ihre Botschaften ... more
"Praxiswissen" zeigt, wie Vereine und Verbände erfolgreiche Presse- und Öffentlichkeitsarbeit machen können. Der Autor vermittelt das Know-how und Handwerkszeug, das notwendig ist, um interessante Pressemitteilungen, Selbstdarstellungen und Faltblätter zu schreiben; Pressekonferenzen und Intervi ... more