"The first part sets out the four key concepts of literacy (as skills, tasks, social practices, and critical reflection), and describes associated approaches used throughout the world. The second half covers preparation and planning, offering practical guides for each key element of literacy-program
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me development. Using case studies from literacy programmes in many countries including Egypt, India, Indonesia, Mali, Nigeria, the Philippines, and Uganda, the authors demonstrate the importance of literacy and its power to improve lives. They also show that the role literacy plays in social and economic development is not a simple one, and literacy is never a quick-fix solution." (Oxfam website)
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"This book not only offers a historical account of the struggle for community radio in India, but also provides a documentation of the efforts of non-governmental organisations (NGOs) and rural communities to realise the Brechtian mandate to use radio as a tool to build a robust civil society in the
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country, employing creative ways, in the absence of a licence to broadcast, to take their community audio programmes to the people. Work on this project started in 2000 around the time when Vinod Pavarala participated in the drafting of the now oft-quoted Pastapur Initiative on Community Radio Broadcasting along with representatives of NGOs, media activists, communication educators, journalists, and policymakers. The document articulated the need for using communication technologies for the empowerment of local communities and argued that people must have access to media not solely as receivers and consumers but as producers and contributors of media content. Taking into consideration the experiences and policy precedents from other democratic countries, the document appealed for broadcasting in India to be based on principles of ‘universal access, diversity, equitable resource allocation, democratisation of airwaves, and empowerment of historically disadvantaged sections of society.’ Since then, the inspiration we drew from this pronouncement took us to a number of villages in Andhra Pradesh, Karnataka, Gujarat and Jharkhand where exciting community radio projects, often referred to as the ‘Big Four’, have been attracting national and international attention. The palpable enthusiasm about the potential of community radio in India that we exude is an outcome of our interaction with the people who are part of these community radio initiatives." (Preface, page 12)
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"Sex-selective abortion is an increasing problem in India. Previous awareness-raising efforts on the issue have focused largely on the act of abortion, without substantively addressing the context that creates a demand for sex selection. The BBC World Service Trust conducted a research study on how
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best to use the media to address the issue, and concluded that a fictional television drama would be a suitable medium, as it would be able to unravel the reasons for son preference, demonstrate ways in which social pressure can be challenged, and depict women in a variety of roles that would serve to increase their value within the family and society." (Abstract)
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"Media on the Move provides a critical analysis of the dynamics of the international flow of images and ideas. This comes at a time when the political, economic and technological contexts within which media organisations operate are becoming increasingly global. The surge in transnational traffic in
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media products has primarily benefited the major corporations such as Disney, AOL, Time Warner and News Corporation. However, as this book argues, new networks have emerged which buck this trend: Brazilian TV is watched in China, Indian films have a huge following in the Arab world and Al Jazeera has become a household name in the West. Combining a theoretical perspective on contra-flow of media with grounded case studies into one up-to-date and accessible volume, Media on the Move provides a much-needed guide to the globalization of media, going beyond the standard Anglo-American view of this evolving phenomenon." (Publisher description)
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"Given the limited nature of global media with its emphasis on ‘infotainment’ driven by commerce, it has very little role in community development. We see the alarming and growing impact of the global media on the socio-cultural life of different communities in India. The rampaging growth of cen
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tralized distribution systems has not only undermined local expressions but is also loudly proclaiming its sole legitimacy and relevance. Where does that leave the diverse forms of local media that abound in our cultural landscape? Abhivyakti Media for Development, a Nashik-based Indian development communication organization, believes that local media forms have a vital role in shaping community life and its development. Abhivyakti has initiated a programme in the Maharashtra state of India that seeks to identify those who are already using some media forms in order to support them to participate in a loose informal network. This network mobilizes their creative energies to focus on the local and, in doing so, brings a host of diverse realities into public awareness and generates alternative nodal centres to distribute these voices and images. The programme is already shaping different possibilities and allowing them to emerge as viable alternatives for community empowerment." (Abstract)
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"'The only true history of a country', wrote Thomas Macaulay, 'is to be found in its newspapers'. This book explores how the media shaped and defined the economic, social, political and cultural dynamics of the British Empire by viewing it from the perspective of the colonised as well as the colonis
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ers." (Publisher description)
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"Contains 11 studies, mainly on information projects, each with between four and eight stories told by people involved in those studies. Each set of stories is prefaced by a summary of the study." (commbox)