"Moving beyond the U.S.-Eurocentric paradigm of communication theory, this handbook broadens the intellectual horizons of the discipline by highlighting underrepresented, especially non-Western, theorists and theories, and identifies key issues and challenges for future scholarship. Showcasing diverse perspectives, the handbook facilitates active engagement in different cultural traditions and theoretical orientations that are global in scope but local in effect. It begins by exploring past efforts to diversify the field, continuing on to examine theoretical concepts, models, and principles rooted in local cumulative wisdom. It does not limit itself to the mass-interpersonal communication divide, but rather seeks to frame theory as global and inclusive in scope. The book is intended for communication researchers and advanced students, with relevance to scholars with an interest in theory within information science, library science, social and cross-cultural psychology, multicultural education, social justice and social ethics, international relations, development studies, and political science." (Publisher)
Contents
Introduction: Global Interventions in Search of Communication Theory in Human Diversity / Yoshitaka Miike and Jing Yin, 1
I. HISTORICAL INTERVENTIONS
1 A Conversation on the History of Paradigmatic Dialogue in Communication Theory: Brenda Dervin and the 1985 ICA Conference / CarrieLynn D. Reinhard, 29
2 Paradigmatic Debates, Theoretical Diversity, and the IAMCR: A Historical Perspective / Hamid Mowlana, 42
3 Unity in Diversity: Multiculturalism, Guilt/Victimage, and a New Scholarly Orientation / James W. Chesebro, 61
4 Toward Asian Communication Theory: An Intellectual Journey / Wimal Dissanayake, 74
II. AFRICAN INTERVENTIONS
5 Afrocentricity and the Cultural Question: On Theorizing Humanity and Communication / Molefi Kete Asante, 89
6 Maatian Ethics, Sdm, and Communicative Practice: The Conception and Cultivation of the Sedjemic Person / Maulana Karenga, 103
7 Humane Communication in African Languages: African Philosophical Perspectives / Simphiwe Sesanti, 122
8 Frank Okwu Ugboajah, Oramedia, and the Ethical Paradigm of Development (Civilization) / Abiodun Salawu, 136
III. ASIAN INTERVENTIONS
9 The Question of Asianness in Asian Communication Studies: Notes on Asiacentricity and Its Critics / Yoshitaka Miike, 155
10 Rethinking Eurocentric Visions in Feminist Communication Research: Asiacentric Womanism as a Theoretical Framework / Jing Yin, 188
11 Al-Farabi and Ibn Khaldun as Communication Theorists: The New Science of Society before the European Enlightenment / Ahmad Murad Merican, 215
12 Toward a Gandhian Theory of Communication: The Ahimsa (Nonviolent) Way to Truth and Liberation / Keval J. Kumar, 230
13 Confucianism and Communication in East Asia: A Revisit / June Ock Yum, 244
14 Chinese Principles of Human Communication: A Philosophical Outline / Chung-Ying Cheng, 253
IV. LATIN AMERICAN INTERVENTIONS
15 Paulo Freire, Communication and Conscientization for Liberation / Tania Ramalho, 269
16 Between Social Semiosis and Mediatizations: Towards a Dictionary of Eliseo Verón's Theoretical Contributions / Carlos A. Scolari, 284
17 Luis Ramiro Beltrán and Theorizing Horizontal and Decolonial Communication / Alejandro Barranquero and Juan Ramos Martín, 298
18 Latin American Interventions to the Practice and Theory of Communication and Social Development: On the Legacy of Juan Díaz Bordenave / Raúl Fuentes-Navarro, 310
19 Buen Vivir as a Critique of Communication for Development / Eva González Tanco and Carlos Arcila Calderón, 324
V. EUROPEAN INTERVENTIONS
20 Media Theories in the US and Europe: Fragmented Notions and Macroscopic Visions / Dennis K. Davis, 339
21 Changing Narratives of Cultural Studies in Britain and the USA: Dialogue and Difference / Roger Bromley, 352
22 French and German Theories of Communication: Comparative Perspectives with Regard to the Social and the Epistemological Body of Science / Stefanie Averbeck-Lietz and Sarah Cordonnier, 373
23 Özséb Horányi and the Participation Theory of Communication / Márton Demeter, 393
24 Russian Traditions of Communication Theory / Igor E. Klyukanov, 407
VI. DIVERSE INTERVENTIONS
25 Communicating in "Global" English: Promoting Linguistic Human Rights or Complicit with Linguicism and Linguistic Imperialism / Robert Phillipson and Tove Skutnabb-Kangas, 425
26 Culture-Centered Approach to Communicating Health and Development: Communication, Social Justice, and Social Change / Mohan J. Dutta, 440
27 Perspectives and Approaches to Intercultural Communication Competence: Toward a Theoretical Synthesis / Xiaodong Dai and Judith N. Martin, 456
28 Environmental Communication Theory and Practice for Global Transformation: An Ecocultural Approach / Tema Milstein and Gabi Mocatta, 474
29 The Way of Coyolxauhqui: An Indigenous Mexica-Inspired Imperative for Deconstruction as a Spiritual Practice / Sarah Amira de la Garza, 491