Why aren’t women part of the conversation? A study of the gender gap in social media use in India, its causes and the implications for women’s empowerment
BBC Media Action
(2022), 12 pp.
"This report summarises learnings from BBC Media Action’s landscaping study of the gendered dimensions of social media access and use in India. It addresses 10 questions that have implications for designing digital solutions for women’s empowerment in India." (p.2)
Contents
1 Is the digital revolution male?
2 Is the digital revolution equitable?
3 Do women and men use mobile phones differently?
4 Do women and men use social media and chat applications differently?
5 Does women’s and men’s behaviour in digital groups differ?
6 How do gender norms influence women’s use of social media?
7 What is the scope of gender-based violence on social media?
8 How do women respond to misogyny online?
9 Are women influencers on social media modelling alternative gender norms?
10 What are the implications of these insights for designing empowering digital solutions for women?
2 Is the digital revolution equitable?
3 Do women and men use mobile phones differently?
4 Do women and men use social media and chat applications differently?
5 Does women’s and men’s behaviour in digital groups differ?
6 How do gender norms influence women’s use of social media?
7 What is the scope of gender-based violence on social media?
8 How do women respond to misogyny online?
9 Are women influencers on social media modelling alternative gender norms?
10 What are the implications of these insights for designing empowering digital solutions for women?
