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The public relations handbook
London, New York:
Routledge
(2021) 6th ed., xv, 423 pp., many figures, tables, bibliogr. p.361-408, index
ISBN 978-0-415-59813-2 (hbk); 978-0-415-59814-9 (pbk); 978-0-203-80482-7 (ebk)
Other Editions: 1st ed. 2001, 2nd ed. 2004, 3rd ed. 2008, 4th ed. 2012, 5th ed. 2016
"Split into four parts exploring key conceptual themes in public relations, the book offers an overview of topics including strategic public relations, politics and the media; media relations in the social media age; strategic communication management; public relations engagement in the not-for-prof...
Diversity in media and media management
Quick overview
Hannover:
Institute of Journalism and Communication Research (IJK)
(2022), 65 pp., bibliogr. p.57-65
"It seems that it is not easy for media companies to be more diverse. But it is important. A few companies are trying to appear more diverse in public but there is still much to be done. In the United States, Europe or Germany, minority groups are underrepresented throughout. Here are some of our ke...
