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DiskursGlossar

Siegen: Universität Siegen, Forschungsgruppe Diskursmonitor und Diskursintervention (2024)
"Das DiskursGlossar ist ein Online-Lexikon zur strategischen Kommunikation. Auf Basis aktueller Forschung bietet es kompakte und anschauliche Informationen zu Phänomenen diskursiver Kämpfe, wie wir sie in Medien, Politik, Recht und Zivilgesellschaft beobachten können. Das Glossar soll dazu beitra ... more

Political Technology: The Globalisation of Political Manipulation

Cambridge et al.: Cambridge University Press (2024), xii, 486 pp.
"Political technology' is a Russian term for the professional engineering of politics. It has turned Russian politics into theatre and propaganda, and metastasised to take over foreign policy and weaponise history. The war against Ukraine is one outcome. In the West, spin doctors and political consu ... more
"This book is the first of its kind within the African region to combine scholarly perspectives from the fields of Strategic Communication Management and Communication for Development and Social Change. It draws insights from scholars across the African continent by unravelling the complementary nat ... more
"This Communication Strategy takes a holistic approach to communication. Additionally, it takes a long-term view in implementing effective ways of influencing discourses within the information environment. The communication strategy underlines the fact that all FAO activities have an important infor ... more
"Este documento define la comunicación estratégica para defensores de DD.HH., así como las etapas de esta y algunas recomendaciones estratégicas." (commbox)
"La Guía para el diseño de estrategias de comunicación para la defensa del territorio busca contribuir a una pacificación integral de los territorios utilizando como herramienta la comunicación comunitaria. Algunos podrían pensar que somos idealistas, pensarán que sólo siendo bruscos e impon ... more

Guía para la gestión de la comunicación en las instituciones

Lima: Brot für die Welt, Oficina Regional Andina;Calandria (2019), 112 pp.
"El documento consta de seis capítulos, a través de los cuales se presenta de manera conceptual y metodológica que debemos considerar para ir diseñando nuestro plan o estrategia de comunicación. El primer capítulo aborda el contexto institucional del cual parte la comunicación en las instituc ... more
"Der erste Band der „Handbuchreihe Kommunikation“ beschäftigt sich mit der mittel- bis langfristigen Schwerpunktlegung der Kommunikation von Unternehmen. Dem Leser wird ein Überblick über die verschiedenen Themenfelder der Kommunikation unter strategischen Aspekten gegeben. Neben den Grundlag ... more

Free Expression, Globalism, and the New Strategic Communication

New York: Cambridge University Press (2015), ix, 275 pp.
"This publication responds to the increasing need for organisations to think and plan strategically about managing and using their information and knowledge resources in an efficient and effective manner. Lack of strategy for information and knowledge management was identified as a major gap when CT ... more

Public Awareness and Public Education for Disaster Risk Reduction: Key Messages

Geneva: International Federation of Red Cross and Red Crescent Societies (IFRC) (2012), 64 pp.
"DRR (Disaster risk reduction) advocates are increasingly asked by government and local partners what the exact scope and content of their subject is, and to explain, beyond generalities, the ‘actionable risk reduction messages.’ Key messages comprise the core, common and comprehensive informati ... more
"MTV EXIT ASIA is a large-scale multi-media program designed to raise awareness of trafficking in persons (TIP) in the Asia-Pacific Region with the objective of promoting behaviour change and driving social action. It reflects an innovative co-donor partnership between USAID and AusAID that aims to ... more

Poverty Reduction with Strategic Communication: Moving from Awareness Raising to Sustained Citizen Participation

Washington, DC: World Bank, Communication for Governance and Accountability Program (CommGAP) (2011), x, 92 pp.
"This publication updates a 2005 review of communication in Poverty Reduction Strategies (PRS). It includes four country case studies (Ghana, Tanzania, Moldova, and Nepal) and a regional analysis of Latin America and the Caribbean. It explores how the use of strategic communication has expanded beyo ... more

Making Communication Count: A Strategic Communications Framework

London: International Institute for Environment and Development (IIED) (2011), 4 pp.
"Effective communication strategies will differ depending on whether you are communicating to influence change, engage or mobilise communities, share information, or raise profiles. Influencing change relies on engaging key audiences in dialogue that is relevant, context-specific and backed up by ro ... more
"There are several organisations in Africa which aim to eliminate the incidence of gender-based violence through such actions as education, advocacy, lobbying and media-based interventions. What follows is a tool that aims to: facilitate the building of stronger, more sustainable communications camp ... more