New Insights Into Communication and Media
Sandown: Heinemann (2001), vii, 232 pp.
Contains many illustrations, tables, bibliogr., glossary pp. 225-228, index
Series: New Insights, 3
ISBN 978-1-868539345
Signature commbox: 151:10-General 2001
Media old and new
The print media
Developments in electronic media
Public relations in action
The fundamentals of advertising
Communication media in Africa
Introduction to the digital age
What the digital future holds
Spanning the digital divide in South Africa
The print media
Developments in electronic media
Public relations in action
The fundamentals of advertising
Communication media in Africa
Introduction to the digital age
What the digital future holds
Spanning the digital divide in South Africa