"On the occasion of its 40th anniversary, RNTC invited stakeholders in the field of media and development for a two-day conference, held in Hilversum on June 5-6, 2008, on "Media and development: future scenarios for international cooperation" [...] This report is an attempt to give a reflection of
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the vibrant discussions and exchange of knowledge and experience during the two days of the conference. We provide some background information about the methodology used, and we describe the key themes that came up in the different sessions." (Foreword)
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"Discussions on how to support sustainability of independent media generally focus on the political conditions, the legal framework and – especially in German development cooperation – on the quality of journalistic coverage. Nevertheless, economic factors are of equal importance, not only for p
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ure survival but also with respect to editorial independence and the resources available to enhance or guarantee the quality of media outlets. The German Forum Medien und Entwicklung (Media and Development) highlighted in its annual international Symposium, “Money Matters – How independent media manage to survive”, two dimensions marking economic sustainability: factors constituting a restricting or enabling media environment; factors supporting the business management of media in their endeavour to become self-sustainable." (Executive summary, page 5)
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"The symposium Measuring Change. Planning, Monitoring, Evaluation in Media Development focused on the utilisation aspect of evaluation1: The adding of “Planning” to “Monitoring and Evaluation” in the subtitle indicates that emphasis was laid on learning from monitoring and evaluation experie
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nces, to facilitate the improvement of existing projects and programmes at all levels, from planning to implementation and follow-up." (Executive Summary)
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"Any approach to media development must include systems-wide measures including development of an enabling regulatory framework and increased access to information. Future media development processes must be African-owned and African-led, ultimately empowering Africans at all levels of society. With
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in this, media development strategies must fit the specific contexts of diverse African realities; While new technologies offer new and exciting opportunities, we must focus not on a transition from 'old' media to 'new' media, but on maximizing the potential for expanding networked journalism across the media in all its forms; The media is necessarily political, seeking to foster debate around inherently contentious social, economic, cultural and political issues. Donors and NGOs must recognize the clear-cut distinction between using the media to promote specific development policies and building the media as a component of genuine democratic debate." (Executive summary, page 10)
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