"InterMedia conducted in-depth interviews with 15 senior Ghanaian policy actors, comprising mostly senior politicians and bureaucrats, as well as a few influential figures outside government. The interviews focused on how the policy actors gather, assess, share and disseminate information critical t ... o development policy work. The aim was to understand how external stakeholders, particularly members of the international development community, can most effectively engage and assist these policymakers. The policy actors showed substantial overlap in information source preferences and media use habits, as well as in the ways they share information with fellow policy actors. They highlighted several actions that development organizations could take to improve the policy information environment. They also described many challenges in communicating with the public about development issues, as well as offering some creative solutions." (Report summary, page 7) more

"InterMedia conducted in-depth interviews with senior Kenyan government officials and policy influencers outside government (collectively referred to in this report as policy actors), to find out how they gather, assess, share and disseminate information critical to development policy work. The aim ... was to understand how external stakeholders, particularly members of the international development community, can most effectively engage and assist these policy actors. The 15 interviewees described several measures that development organizations can take to improve the policy information environment. They also mentioned several challenges in communicating with the public about development issues but also suggested some creative solutions." (Summary) more