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Audience Feedback, Interaction & Participation
1
Mobile Phone Use: Minorities
1
Behaviour Change Campaigns
1
Community Communication
1
Content Analysis (Research Method)
1
Entertainment Education, Edutainment
1
Edutainment Television Programmes
1
Digital Platform & Intermediaries Regulation
1
Educational Games, Serious Games
1
Evaluation Methods, Evaluation Tools
1
COVID-19 Communication
1
Interactive Voice Response (IVR)
1
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"While social media offer an unprecedented opportunity for orchestrating large-scale communication campaigns, it is often difficult to track audience responses on various digital platforms over time and to ascertain if their engagement is aligned with the original intention. In this article, we shar ... more
"In this article, we employed communication infrastructure theory (CIT) to analyze Gram Vaani’s (“Voice of the Village”) Covid-19 Response Network in India. We reviewed key CIT components (i.e., storytelling network and communication action context) and their applications in civic engagement, ... more

Entertainment-Education Through Digital Games

In: Serious games: Mechanisms and effects
New York; London: Routledge (2009), pp. 271-292
"In summary, the present chapter analyzed the role of digital games in the growing practice of entertainment-education. We argued that serious games should not be automatically labeled as E-E digital games just because they include some social content. Connections were drawn between the social inter ... more