Search database
Filter
2
Topics
Advertising
1
Advertising Campaigns
1
Advertising Planning & Implementation
1
Writing & Writing Styles
1
Communication & Conversation Skills
1
Voice & Speaking
1
Presentation Skills & Techniques
1
Language
Document type
Authors & Publishers
Media focus
Publication Years
Output Type

Advertising: Principles and Practice

Englewood Cliffs, New Jers.: Prentice Hall, 6th ed. (2003), 599 pp.