"This brief offers a simple one-page tool for thinking about the theories of change that underlie public policy advocacy strategies. It first presents the tool and then offers six questions that advocates, and funders working with advocates, can work through to better articulate their theories of ch ... ange. The tool—labeled the advocacy strategy framework—has several advantages over more familiar linear box-and-arrow theory-of-change tools: As advocacy is not predictable or linear, the tool does not force linear thinking; it offers a place to start, rather than a blank page; it helps advocates to think more specifically about audiences—who is expected to change and how, and what it will take to get them there; while theories of change often consider advocacy strategies in isolation of other efforts, this tool helps to think about how other advocates (like-minded or in opposition) are positioned; it prompts thinking about useful tactics and meaningful interim outcomes." (Introduction, page 1) more

"This brief lays out 10 theories grounded in diverse disciplines and worldviews that have relevance to the world of advocacy and policy change. These theories can help to untangle beliefs and assumptions about the inner workings of the policy making process and identify causal connections supported ... by research to explain how and why a change may or may not occur. This piece is not meant to be comprehensive of all possible relevant theories and approaches; rather, it introduces and illustrates a handful of theories that may be useful to advocates, funders, and evaluators. While the theories included may have broad applicability, the brief is grounded in the context of US domestic policy. Knowing about existing theories may sharpen your own thinking, provide new ways of looking at the policy world, and give you a leg up on developing your own theory of change. The final section gives concrete examples of the way in which advocates, funders, and evaluators can use this brief in their work." (Introduction, page 1-2) more

"This brief offers an overview of current practice in the new and now rapidly growing field of advocacy evaluation. It highlights the kinds of approaches being used, offers specific examples of how they are being used and who is using them, and identifies the advantages and disadvantages of each app ... roach. The brief is organized around the summary matrix on page 2, which identifies four key evaluation design questions and then offers common advocacy evaluation responses to those questions.1 Questions include: 1) Who will do the evaluation? 2) What will the evaluation measure? 3) When will the evaluation take place? 4) What methodology will the evaluation use? For each question, three options or possible responses are given. Options are based on the experiences of advocates, evaluators, and funders who already have responded to these questions and are learning about the benefits and drawbacks of their choices." (Page 1) more