Female Individualization and Popular Media Culture in Asia / Youna Kim, 1
I. INDIVIUDALIZATION IN TRANSITIONAL FLOWS
1 Female Individualization? Transnational Mobility and Media Consumption of Asian Women / Youna Kim, 31
2 Lifestyling Women: Emergent Femininities on Singapore and Taiwan Television / Fran Martin and Tania Lewis, 53
3 Young Women and Everyday Media Engagement in Muslim Southeast Asia / Pam Nilan, 77
4 'Just a Slogan': Individualism, Post-feminism and Female Subjectivity in Consumerist China / Sue Thornham and Feng Pengpeng, 96
II. COMPETING REGIME OF SIGNIFIERS - REPRESENTATION AND PRODUCTION
5 Women and Sexual Desire on the Japanese Popular Media / Alexandra Hambleton, 115
6 Move Freely: Single Women and Mobility on Taiwanese TV Advertising / Ping Shaw and Chin-yi Lin, 130
7 Producing Individualized Voicings for a Global Labor Force: Digitizing Agency through Social Media / Radikha Gajjala, 143
8 Transforming Documentary: Indonesian Women and Sexuality in the Film Pertaruhan [At Stake] (2008) / Fatimah Tobing Rony, 159
III. NEW CONSUMPTION PRACTICES OF FEMALE INDIVIDUALIZATION
9 Fandom, Consumption and Collectivity in the Philippine New Cinema: Nora and the Noranians / Bliss Cua Lim, 179
10 'To Do Whatever She Wants': Practicing the Miss India Pageant and Bollywood / Susan Dewey, 204
11 Post-socialist Articulation of Gender Positions: Contested Public Sphere of Reality Dating Shows / Jing Wu, 220
12 Female Individualization and Illiberal Pragmatism: Blogging and New Life Politics in Singapore / AudreyYue, 237