"Social media is the most popular form of media, consumed by 87% of 15-30 year old Cambodians. Nevertheless, traditional mass media (television and radio) remain important, particularly for more vulnerable groups. For example, TV usage is higher amongst women, those from rural locations, and those from lower socio-economic groups. Whilst the vast majority of young Cambodians now go online in some form (using websites, social media or online messaging services) and use smartphones, there is still some disparity between demographics – usage is higher amongst men, those from urban areas and higher socio-economic groups." (p.1)