"Entrepreneurship and innovation are currently high on the media industry agenda, but focus has so far been mostly on the economic sustainability of new ventures. Considering the repressive political climate in Egypt, Naomi Sakr explores the tension between economic growth and the ethical, democratic practices of Egyptian startups. The study highlights, among other things, the temporal dimensions of sustainability, where focus on social sustainability can be seen as investment in stakeholder relationships that create long term economic returns." (Page xxxii)