Document details

Indigenous Communication in Africa: Concept, Application and Prospects

Accra: Ghana Universities Press (2005), xvi, 282 pp.

Contains tables, bibliogr. pp. 265-278, index

ISBN 9964-3-0306-8

Other editions: First published in 2 volumes as: Perspectives on Indigenous Communication in Africa. Legon: University of Ghana, School of Communication Studies, 1998

Signature commbox: 100:10-Culture 2005

"This book argues that indigenous modes of communication - for example the oral tradition, drama, indigenous entertainment forms, cultural modes and local language radio - are essential to the societies within which they exist and which create them; and that coupled with newer, or modern forms of communication technology such as the internet and digitised information, endogenous modes of communication are paramount to the processes of human development in Africa." (Publisher description)
Introduction / Kwasi Ansu-Kyeremeh, 1
I. THEORETICAL ISSUES
1 Indigenous Communication in Africa: A Conceptual Framework / Kwasi Ansu-Kyeremeh, 15
2 In Search of a Role for the African Media in the Democratic Process / Paul A. V. Ansah, 26
3 A Taxonomy of Traditional Media in Africa / Des Wilson, 39
II. EXPLORING APPLICATIONS
4 The Use of Indigenous Entertainment Forms in Development Communication in Africa / K. N. Bame, 65
5 Theatre for Development and the Empowerment of Development Support Communication in Africa / Kees P. Epskamp, 85
6 From Ritual to Theatre: Village Based Drama for Development in Africa / Louise M. Bourgault, 103
7 Forum Theatre: A Cultural forum of Communication / Joy Morrison, 130
8 Indigenous Resources in a Ghanaian Town: Potential for Health Education / Marie Riley, 141
9 Training African Media Personnel: Some Psycho-Cultural Considerations / Louise M. Bourgault, 159
III. THE PROCESS OF INDIGENOUS COMMUNICATON
10 Communication in an Akan Political System / Kwasi Ansu-Kyeremeh, 177
11 "Ni Nde?" A Case Study of Radio Soap Operas in Burundi / Devote Ngabirano, 194
12 Texts in Objects: The Generation of a Gendered Text in Mityana Women's Club Festival Songs and Performances / Helen Nabasuta Mugambi, 206
IV. PROSPECTS
13 Combining Modern and Traditional Media Forms in Promoting Development Objectives in Africa / Njoku E. Awa, 219
14 Towards Effective Communication Policies and Strategies for Africa / Des Wilson, 229
15 Indigenous Communication in the Age of the Internet: From the Village Conversational Spot to the Internet Website / Kwasi Ansu-Kyeremeh, 239
16 "Digitized Storytelling" / Kwasi Ansu-Kyeremeh, 251