Entertainment Education Saves Lives and Improves Health: Key Steps to Developing Effective Programs
In: Health Communication: Strategies for Developing Global Health Programs
Do Kyun Kim; Arvind Singhal; Gary L. Kreps (eds.)
New York et al.: Peter Lang (2014), pp. 83-100
Series: Health Communication, 5
Signature commbox: 10-Development-E 2014
CASE STUDY 1: Do you know your lover’s lover? Intersexions: Exploring sexual networks in South Africa -- CASE STUDY 2: Award-Winning Film Influences Pakistani Health Policy -- CASE STUDY 3: Get H2O: Using games to promote peace among young people in urban East Africa -- The EE Development Process. Part 1: Design—Audience Assessment, Theory, and Technical Brief -- Part 2: Artistry and Pretesting -- Part 3: Implementation -- Part 4: Evaluation -- Lessons learned about Entertainment Education
