Document detail

Democracy, governance and randomised media assistance

London: BBC Media Action (2013), 26 pp., bibliogr. p.24-26
"This paper focuses attention on randomised field experiments in the developing world that explicitly address the use of media to achieve democracy and governance (DG) outcomes ... The first section describes the growth of DG assistance and the increasing interest in DG field experiments. The second section describes the domain of media assistance targeted at DG outcomes. The third provides an overview of current experimental and quasi-experimental studies on the intersection between media, democracy and governance. The fourth and fifth sections describe some of the challenges to successfully employing field experiments to inform media assistance programmes. The final section concludes by arguing for the benefits of practitioner-academic collaborations that provide experimental evidence about the influences on as well as the effects of media content related to democracy and governance." (p.4)
Contents
1 Introduction, 4
2 Background on DG field experiments, 6
3 Background on media development assistance and evaluation, 7
4 Current experiments and quasi-experimental studies on media in developing countries, 8
5 Challenges of conducting field experiments on media development, 16
6 Challenges of learning from field experiments on media development, 20
7 Solutions and opportunities, 21