Document details

China's Media and Soft Power in Africa: Promotion and Perceptions

New York: Palgrave Macmillan (2016), xii, 237 pp.

Contains bibliogr. pp. 205-230, index

Series: Palgrave Series in Asia and Pacific Studies

ISBN 978-1-137-53967-0

"This volume brings together scholars from different disciplines and nations to examine and assess the effectiveness of China's soft power initiatives in Africa. It throws light not only on China's engagement with Africa but also on how China's increasing influence is received in the African media." (Publisher description)
INTRODUCTION
1 A World of Shared Influence / Xiaoling Zhang, 3
SECTION I. THEORETICAL, HISTORICAL, AND GLOBAL
2 Reflections of a Soft Power Agnostic / Gary D. Rawnsley, 19
3 The Scramble for Asian Soft Power in Africa / Daya Kishan Thussu, 33
4 Evolving Media Interactions between China and Africa / Ran Jijun, 47
SECTION II. CHINA'S PROMOTION
5 How Much Soft Power Does China Have in Africa? / Helge Rønning, 65
6 Why Are Chinese Media in Africa? Evidence from Three Decades of Xinhua's News Coverage of Africa / Dani Madrid-Morales, 79
7 Constructive Journalism: A New Journalistic Paradigm of Chinese Media in Africa / Zhang Yanqiu and Simon Matingwina, 93
8 Chinese Perception of Soft Power: The Role of the Media in Shaping Chinese Views and Discourses on Foreign Aid to Africa / May Tan-Mullins, 107
SECTION III. PERCEPTIONS IN AFRICA
9 Journalists' and Public Perceptions of the Politics of China's Soft Power in Kenya under the "Look East" Foreign Policy / Jacinta Mwende Maweu, 123
10 Building Blocks and Themes in Chinese Soft Power toward Africa / Bob Wekesa, 135
11 Positive Portrayal of Sino-African Relations in the Ethiopian Press / Terje Skjerdal and Fufa Gusu, 149
12 Engaging with China's Soft Power in Zimbabwe: Harare Citizens' Perceptions of China-Zimbabwe Relations / Winston Mano, 163
13 China's Soft Power in Sudan: Increasing Activity but How Effective? / Daniel Johanson, 181
CONCLUSION
14 Chinese Soft Power in Africa: Findings, Perspectives, and More Questions / Herman Wasserman, 195