Document details

African Language Digital Media and Communication

London; New York: Routledge (2018), xi, 236 pp.

Contains illustrations, index

Series: Routledge Contemporary Africa Series

ISBN 978-0-3676-6548-7 (pbk); 978-1-3511-2042-5 (ebook)

Signature commbox: 100:70-General 2019

Introduction: Not to be left behind - African languages, media and the digital sphere / Abiodun Salawu, 1
A. DIGITAL MEDIA, REVITALISATION AND SUSTAINABILITY OF AFRICAN LANGUAGES
Digital African content and development? in Africa. Local knowledge in local languages / Grant McNulty, 11
B. AUDIENCE, AFRICAN LANGUAGE MASS MEDIA AND THEIR ADAPTATION TO THE DIGITAL SPHERE
Alaroye, Isolezwe and the adoption of digital technologies / Abiodun Salawu, 33
3 Okun Radio Online as an impetus for maintaining the dialects and cultural heritage of Okun-Yoruba people / Josephine Olufunmilayo Alexander, 46
4 Grassroots media and social media adaptation: case study of Urhobo Today / Ufuoma Akpojivi, 79
5 Breaking protocol: indigenous language usage practices in online readers' comments in Zimbabwe / Tendai Chari, 101
6 Perceptions of and motivations for accessing Swahili online newspapers among students at the University of Dar es Salaam / Margaret Jjuuko, Rehema Muniko, Sophia K. Ndibalema, 120
C. AFRICAN LANGUAGES IN SOCIAL MEDIA
7 Use of indigenous languages for social media communication: the Nigerian experience / Oloruntola Sunday, Ayo Yusuff, Simon Godwin Iretomiwa, Vincent Adakole Obia, Samuel Ejiwunmi, 139
8 Politics of language, ethnicity and identity in Zimbabwean ethnolinguistic online communities / Phillip Mpofu, 154
9 "Digital chieftaincy": social media, register and community policing in Kenya / Duncan Omanga, Wilson Ugangu, 173
D. CONTENTS, CHALLENGES AND PROSPECTS OF ONLINE AFRICAN LANGUAGE MEDIA
10 New technologies, indigenous language media practice and management for development in Nigeria / Toyosi Olugbenga Samson Owolabi, 189
11 Issues and challenges of adopting digital technologies by African language media: the Yorùbá example / Ayo Yusuff, Olutola Osunnuga, 209
12 African language online journalism in Malawi: challenges and prospects / Pascal J. Kishindo, 216