"The SAGE Handbook of Social Media Research Methods offers a step-by-step guide to overcoming the challenges inherent in research projects that deal with 'big and broad data', from the formulation of research questions through to the interpretation of findings. The handbook includes chapters on spec
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ific social media platforms such as Twitter, Sina Weibo and Instagram, as well as a series of critical chapters. The holistic approach is organised into the following sections: Conceptualising & Designing Social Media Research; Collection & Storage; Qualitative Approaches to Social Media Data; Quantitative Approaches to Social Media Data; Diverse Approaches to Social Media Data; Analytical Tools Social Media Platforms." (Publisher description)
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"Audience measurement techniques currently fail to provide a clear picture of trends in children’s television viewing because of the diversification in devices on which television content can be viewed. It is argued that understanding how children engage with television content is undermined by co
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mmonplace but problematic comparisons of time spent on television viewing and on Internet use, in which it is widely believed that children are deserting ‘television’ for ‘the Internet’. Although it is already well known that television content can be viewed on Internetenabled devices such as tablets, smartphones and laptop computers while Internet content and services can be accessed via Internet-enabled television sets, such viewing cannot be measured satisfactorily at present. While no doubt measurement techniques will continue to improve in accuracy, this article suggests that such measurement difficulties matter at a time when children’s public service broadcasting provision is falling and further threatened." (Abstract)
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"Patrick Rössler führt Schritt für Schritt und anhand einer Beispielstudie in das Handwerk der quantitativ-standardisierten Inhaltsanalyse ein. Ein Muster-Codebuch mit entsprechenden Kategorien dient dabei als Prototyp für eigene Untersuchungen. Die dritte Auflage wurde grundlegend überarbeitet
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und um Kapitel zur automatisierten Inhaltsanalyse sowie zur Forschungsethik erweitert. Das im Buch genannte Codebuch ist im Online-Shop unter Zusatzmaterial verfügbar." (Verlagsbeschreibung)
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"The effectiveness of any measures taken to address the problems of journalism safety ultimately depends on our ability to understand the complex nature and dynamics of risk to journalists. Mapping the scale of the problem through the systematic collection of data on threats over time is therefore a
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crucial step toward establishing an empirical evidence base that can serve to tailor interventions aimed at safeguarding journalists and their work. Doing so requires us to examine the occurrence of a wide range of threats to a diverse community of journalists within a varied set of hostile environments. Importantly, it challenges us to explore how the multidimensional nature of risk to journalists should be measured." (Abstract)
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"Much of framing scholarship focuses either exclusively on the analysis of words or of visuals. This book aims to address this gap by proposing a six-step approach to the analysis of verbal frames, visual frames and the interplay between them—an integrative framing analysis. This approach is then
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demonstrated through a study investigating the way words and visuals are used to frame people living with HIV/AIDS in various communication contexts: the news, public service announcements and special interest publications. This application of integrative framing analysis reveals differences between verbal frames and visual frames in the same messages, underscoring the importance of looking at these frames together." (Publisher description)
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"What is the purpose of your survey? What data are you looking to collect? How can you best collect that data? What sort of survey and research methodology should you use? How should you write the questions in your survey? Who should you survey? This ebook is designed to take you through these quest
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ions and help you design a survey that will give you high-quality data. Chapter 1 will help you think through the purpose, outcomes and indicators of your survey. Chapters 2 and 3 will help you determine what data collection method you should use, as well as whether you need a qualitative or quantitative survey. Chapters 4-8 address writing the questions in your survey — what you want to ask and best practices around how to ask it. Lastly, Chapter 9 covers all aspects of sampling your population — sampling methods, best practices, and a quick sample size formula." (Page 5)
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"This report outlines the methodology and processes of the Radio Content Analysis Tool, a prototype developed by Pulse Lab Kampala to analyse public radio content in Uganda and explore its value for informing development of UN projects and programmes on the ground. It distills the technology behind
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the creation of the Radio Content Analysis Tool and presents the lessons learned along the way. The report also details the results of several pilot studies that were conducted together with partners from the Government, UN agencies and academia to understand the validity and value of unfiltered public radio discussions for development [...] By sampling different indigenous languages, types of broadcasters, and locations within Uganda, the pilot studies assess the potential uses of radio talk across five topics: perceptions towards refugees in Uganda, the impact of small-scale disasters on livelihoods, perceptions around the delivery of healthcare services, understanding the spread of infectious diseases, and monitoring the effectiveness of awareness raising radio campaigns." (Executive summary)
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"Video Ethnography in Practice is a brief guide for students in the social disciplines who are required to produce an ethnographic video, the most significant new methodological technique in 21st century social analysis. The authors, both accomplished videographers, cover the basic techniques of cre
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ating a video that documents human culture and behavior with true stories of the process of videography throughout. This text shows how new technologies like smart phones, widely available video editing software, and YouTube, have turned video ethnography into something that is within reach of students in a conventional course framework." (Publisher description)
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"Ce manuel a pour but d’accompagner les missions d’observation électorale dans leur mission de surveillance des contenus médiatiques et des discours politiques, la qualité du discours des acteurs politiques et le comportement des médias dans une période clé de la vie démocratique. Il donn
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e également les outils nécessaires pour la surveillance d’accès équitable aux médias pour l’ensemble des candidats tant au niveau quantitatif qu’au niveau qualitatif. Au-delà du manuel et de l’observation électorale, l’objectif est de permettre aux médias de pouvoir mieux jouer leur rôle d’éducation civique et de servir d’espace public d’expression démocratique en République Démocratique du Congo." (Site web Internews.org)
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"Ideally, a survey should gather data on every single person in the target population. For example, a survey about learning outcomes at a small school could track the test scores of every student.Collecting data on everyone in the target population is the best case scenario, since it ensures that ev
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erybody who matters to the survey is represented accurately. However, this is only possible if the population is small enough and the researchers have sufficient resources to reach out to everyone. This often is not the case, so researchers have to identify a subset of the population to survey. How you choose this subset of the target population is crucial to the quality of your data. The group must be carefully identified and representative of the larger population, else your data will not be useful for drawing inferences. If done right, survey sampling can save time and money while allowing you to draw interferences about a large group of people." (Introduction)
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"This ESOMAR/GRBN Guideline on Mobile Research is intended to support researchers, especially those in small and medium-sized research organisations, in addressing legal, ethical and practical considerations when conducting research using mobile devices. It explains how to apply the fundamental prin
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ciples of market, opinion and social research in the context of the current legal frameworks and regulatory environments around the world. It supplants previous separate guidelines released by ESOMAR and GRBN in 2012 and 2014 respectively. It is a statement of global principles rather than a catalogue of existing regulations."
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"Surveys and questionnaires are designed to collect and record information from multiple people, groups or organisations in a consistent way. Surveys and questionnaires can be used on their own as data collection tools. They are also an essential part of some more complex data collection and analysi
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s methodologies. They can be used at any time within a project or programme cycle." (Introduction)
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"Experimental approaches work by comparing changes in a group that receives a development intervention with a group that does not. The difference is then attributed to the intervention. In a full experimental approach, units are randomly allocated to two groups – one that receives the intervention
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and one that does not. In a quasi-experimental approach non-random methods of assignment are used instead." (Introduction)
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"Sampling is a process that enables information to be collected from a small number of individuals or organisations within a project or programme, and then used to draw conclusions about a wider population. There are many different sampling methods. Quantitative analysis tends to require large, rand
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om samples. Qualitative analysis usually relies more on smaller, purposefully chosen samples." (Introduction)
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"This edited collection provides a comprehensive overview of ethical issues associated with visual research methods. Considering the work of researchers across a range of disciplines using visual methods in research, it offers practical and thoughtful discussions of emerging methodological and ethic
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al dilemmas in innovative projects using visual methods, either in combination with other methods or as a stand-alone method to answer new kinds of research questions. Both synthesizing central themes and addressing ethical issues particularly relevant to specific research topics, in various settings and from various disciplinary perspectives, it considers how researchers navigate and conceptualise ethical issues. With contributions discussing research conducted in Australia, Argentina, Canada, India, Korea, Norway and the United Kingdom, the book's international scope, disciplinary breadth and the range of methods and research contexts addressed will notably appeal to those seeking to understand the value, and potential ethical risks, of visual methodologies for social research." (Publisher description)
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"This is a study of the introduction to Israel of a technology for measuring television audiences, the 'People Meter' (PM), focusing on its political aspects. It links the new practice to the history of the state, precisely to the emergence of the neoliberal state, which brought about a new relation
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to numbers, using an increased quantity of statistics for the regulation of economic sectors. In Israel, the state, in both its old (government ministers, administrators, state-owned/public channels) and new (regulatory bodies) guises, has been deeply involved in audience measurement. Next, the study situates the history of audience measurement in a global context, examining the ways in which both public actors, and private actors associated with international marketing groups have domesticated a new mode of regulation for audience measurement - the Joint Industry Committee (JIC), and the new 'state-of-the-art' technology - the PM. Third, it considers the political role played by audience figures in the fight over the representation of the public and of specific minorities in the public sphere: the Arab minority in Israel, the Palestinians and the settlers in the occupied territories, the Jewish minorities from the former Soviet Union (FSU) and from Ethiopia." (Abstract)
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"This report described a pilot study using the VOTO Interactive Voice Response (IVR) platform to 1) distribute content and 2) collect quantitative and qualitative monitoring and evaluation data regarding a media program in Rwanda. In addition to showing that the VOTO system worked well as a distribu
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tion tool (though expensive) – our findings suggest great potential for the use of IVR as an M&E tool. Unfortunately, we cannot recommend a particular system as yet having the capacity to offer an efficient and cost-effective system for NGOs looking to collect qualitative and quantitative data cheaply and accurately." (Discussion, page 13)
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