"The book examines the history and evolution of communication for development, as well as prospects for the future. Introductory comments are extended into two chapters which are conceptual and general. The first expands the description of the roles communication has been required to play in develop
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ment programmes. The second, admitting that the majority of development projects fail, looks for explanations. Parts Two and Three review in substantial detail the place of communication in agriculture and in nutrition. As well as presenting a detailed history of attempts to affect agricultural practice and nutritional practice through information programmes, they are an argument for a particular approach to communication for development. They do not assume that information is valuable; they start with an examination of evidence for the possibility of using information to affect particular agricultural or nutritional behaviours. The way in which non-conventional (non-media based) programmes have tried to provide such information is described. Comparison across programmes stimulates the presentation of a list of problems with designing and implementing information programmes in conventional ways. This then serves as a framework for analysing the potential and realized contributions of media-based programmes. At their best, it is argued, media-based programmes do help resolve the problem of organizing, maintaining and paying for the necessary corps of field staff. Implications are drawn for practice, and prescriptions drawn up for doing information for development well.Critical elements are: financial and managerial feasibility; responsiveness; message development; integration with other institutions; support in the process of change; patience; political attractiveness. Implications for media-based and face-to-face programmes are drawn." (https://www.cabdirect.org)
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"El autor pretende, con este estudio, intentar un análisis global del trabajo del agrónomo, llamado erróneamente "extensionista", como educador; pretende resaltar su indiscutible e importante tarea, junto a los campesinos (y con ellos), la cual no está correctamente comprendida en el concepto de
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"extensión". El trabajo constará de tres capítulos. Partiendo del análisis semántico del término extensión, pasando por la crítica a su equívoco gnoseológico, deteniéndose en consideraciones a propósito de la invasión cultural, discutiendo la reforma agraria y el cambio, oponiendo la comunicación a la extensión, el autor considera, finalmente, la educación como una situación gnoseológica, en cuya práctica, la "asistencia técnica" tendría otras dimensiones." (Introducción, página 13)
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"Commentaires d'une réalisation de l'Assistance Technique suisse au Rwanda, la création du « Coopérateur » bimensuel tiré à 15.000 exemplaires à l'initiative d'une coopérative de distribution et de commercialisation des produits agricoles." (Jean-Marie Van Bol, Abdelfattah Fakhfakh: The use
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of mass media in the developing countries. Brussels: CIDESA, 1971 Nr. 366, topic code 122, 141, 163.20)
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"Types de programmes agricoles diffusés par l'Israel Broadcasting Authority — Efforts — Réalisations — L'agriculture s'exprime dans divers programmes. L'auteur est Directeur des émissions agricoles à l'Israel Broadcasting Authority." (Jean-Marie Van Bol, Abdelfattah Fakhfakh: The use of ma
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ss media in the developing countries. Brussels: CIDESA, 1971 Nr. 1177, topic code 210.30, 210.331.13)
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"L’auteur de cet article, en citant des exemples, met le doigt sur l'importance de l'information pour la diffusion de méthodes nouvelles de développement agricole en Afrique." (Jean-Marie Van Bol, Abdelfattah Fakhfakh: The use of mass media in the developing countries. Brussels: CIDESA, 1971 Nr.
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2034, topic code 070)
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"This bibliography is intended to help those who are interested in the use of television in all branches of agriculture — The references are largely drawn from American sources (United States) — This bibliography covers various types of documents: documents, articles, papers, theses, memoirs, of
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ficial publications, etc. — Classification under subjects — Within each heading the documents are classified alphabetically under authors." (Jean-Marie Van Bol, Abdelfattah Fakhfakh: The use of mass media in the developing countries. Brussels: CIDESA, 1971 Nr. 565, topic code 410.30, 08)
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"Commentaire sur la campagne radiophonique destinée à promouvoir en Côte d'Ivoire, la culture du riz." (Jean-Marie Van Bol, Abdelfattah Fakhfakh: The use of mass media in the developing countries. Brussels: CIDESA, 1971 Nr. 1673, topic code 210.331.13)