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Programming for TV, Radio and Cable

Edwin T. Vane, Lynne S. Gross
London: Focal Press (1994), xiv, 258 pp.

Contains illustrations, tables, index

ISBN 0-240-80128-8

Signature commbox: 40-Management-E 1994

Topics:
Audience Research Methods Ethics in Media & Communication Radio Programming, Programme Structures & Schedules Television Programming, Programme Structures & Programme Policies
Countries:
USA
Document Type:
Textbooks