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Book Marketing, Branding & Promotion
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Book Trade & Distribution
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Book Professionals Education & Training
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Scholarly Book Publishing, Academic Book Publishing
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Textbooks, Textbook Development, Publishing & Research
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Chakava, Henry
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Publishing and Book Trade in Kenya
Nairobi: East African Educational Publishers; Dag Hammarskjöld Foundation (1997), xvi, 172 pp.
"Financed by the Dag Hammarskjöld Foundation, this is a major and in-depth study of the problems and obstacles encountered by the Kenyan publishing industry in the manufacture, distribution, and marketing of their books. The first four of seven chapters provide the historical background and present
...
Publishing in Africa: One Man's Perspective
Nairobi: East African Educational Publishers; Bellagio Publishing Network (1996), 182 pp.
"A collection of articles by one of Africa's most prolific commentators on the African publishing scene, bringing together his writings on diverse topics, such as autonomous publishing, book marketing and distribution, author-publisher relations, regional cooperation, the World Bank and African publ
...
